#734548#734548

#734548 is a dark, moderate red. Relative luminance 0.084; OKLCH L 44.5% C 0.064 H 15.7°. Best body text is #FFFFFF at 7.85:1 contrast (WCAG AA passes).

Color values

HEX	#734548
RGB	rgb(115, 69, 72)
HSL	hsl(356, 25%, 36%)
HSV	hsv(356, 40%, 45%)
CMYK	cmyk(0%, 40%, 37.4%, 54.9%)
CIE-LAB	lab(34.74, 20.19, 6.61)
CIE-LCH	lch(34.74, 21.25, 18.13°)
OKLab	oklab(44.52% 0.0612 0.0172)
OKLCH	oklch(44.52% 0.064 15.7)
XYZ	xyz(10.3685, 8.3698, 7.1991)
Luminance	0.0837 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734548 #457370

analogous

#73455F #734548 #735945

triadic

#734548 #487345 #454873

tetradic

#734548 #5F7345 #457370 #594573

square

#734548 #5F7345 #457370 #594573

split-complementary

#734548 #457359 #455F73

monochromatic

#261718 #4D2E30 #734548 #995C60 #B38083

Accessibility & contrast

On white

7.85

#734548 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.67

#734548 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #734548

7.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734548	#FFFFFF	#000000	##FFFFFF
##734548	1.00	7.85	2.67	7.85
#FFFFFF	7.85	1.00	21.00	1.00
#000000	2.67	21.00	1.00	21.00
##FFFFFF	7.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4C48

Deuteranopia (green-blind)

#595547

Tritanopia (blue-blind)

#7B4046

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #734548;
/* rgb */ color: rgb(115, 69, 72);
/* oklch */ color: oklch(44.5% 0.064 15.7);

Tailwind

colors: {
  custom: {
    50: '#9d797a',
    500: '#734548',
    950: '#000000',
  },
}

SCSS

$custom: #734548;
$custom-light: #9d797a;
$custom-dark: #000000;

JSON

{
  "hex": "#734548",
  "rgb": {
    "r": 115,
    "g": 69,
    "b": 72
  },
  "hsl": {
    "h": 356.087,
    "s": 25,
    "l": 36.078
  },
  "oklch": {
    "l": 0.44516,
    "c": 0.0636,
    "h": 15.7
  },
  "luminance": 0.08369
}

Semantic roles & 50–950 ramp

primary

#734548

secondary

#759E9C

accent

#C1BB66

background

#F9F7F7

surface

#F2EDED

border

#CCC8C8

text

#0E0909

muted

#7E7B7B

Preview Lab

Preview with #734548

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →