#734523#734523
#734523 is a dark, moderate orange. Relative luminance 0.080; OKLCH L 43.7% C 0.080 H 55.3°. Best body text is #FFFFFF at 8.06:1 contrast (WCAG AA passes).
Color values
| HEX | #734523 |
|---|---|
| RGB | rgb(115, 69, 35) |
| HSL | hsl(26, 53%, 29%) |
| HSV | hsv(26, 70%, 45%) |
| CMYK | cmyk(0%, 40%, 69.6%, 54.9%) |
| CIE-LAB | lab(34.03, 16.41, 28.39) |
| CIE-LCH | lch(34.03, 32.79, 59.97°) |
| OKLab | oklab(43.74% 0.0453 0.0653) |
| OKLCH | oklch(43.74% 0.08 55.3) |
| XYZ | xyz(9.5024, 8.0234, 2.6380) |
| Luminance | 0.0802 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Milk Chocolate
#7F4E1E
ΔE00 4.87
Chocolate
#7B3F00
ΔE00 5.97
Saddlebrown
#8B4513
ΔE00 6.49
Brown (survey)
#653700
ΔE00 6.54
Medium Brown
#7F5112
ΔE00 7.99
Cocoa
#875F42
ΔE00 8.98
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#734523 #235173
analogous
#732329 #734523 #736D23
triadic
#734523 #237345 #452373
tetradic
#734523 #297323 #235173 #6D2373
square
#734523 #297323 #235173 #6D2373
split-complementary
#734523 #23736D #232973
monochromatic
#170E07 #442915 #734523 #A26131 #C87F49
Accessibility & contrast
On white
8.06
#734523 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.60
#734523 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #734523
8.06:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##734523 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##734523 | 1.00 | 8.06 | 2.60 | 8.06 |
| #FFFFFF | 8.06 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.06 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#524A20
Deuteranopia (green-blind)
#5D5423
Tritanopia (blue-blind)
#7E3B3D
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #734523; /* rgb */ color: rgb(115, 69, 35); /* oklch */ color: oklch(43.7% 0.080 55.3);
Tailwind
colors: {
custom: {
50: '#9f795f',
500: '#734523',
950: '#000000',
},
}SCSS
$custom: #734523; $custom-light: #9f795f; $custom-dark: #000000;
JSON
{
"hex": "#734523",
"rgb": {
"r": 115,
"g": 69,
"b": 35
},
"hsl": {
"h": 25.5,
"s": 53.333,
"l": 29.412
},
"oklch": {
"l": 0.43739,
"c": 0.07951,
"h": 55.3
},
"luminance": 0.08022
}Semantic roles & 50–950 ramp
primary
#734523
secondary
#4C80A6
accent
#9FDD4B
background
#FAF7F5
surface
#F4EDE9
border
#CEC8C5
text
#0F0904
muted
#7F7B79