#7344BE#7344BE

#7344BE is a mid, vivid violet. Relative luminance 0.115; OKLCH L 50.6% C 0.183 H 297.1°. Best body text is #FFFFFF at 6.36:1 contrast (WCAG AA passes).

Color values

HEX	#7344BE
RGB	rgb(115, 68, 190)
HSL	hsl(263, 48%, 51%)
HSV	hsv(263, 64%, 75%)
CMYK	cmyk(39.5%, 64.2%, 0%, 25.5%)
CIE-LAB	lab(40.40, 46.27, -57.00)
CIE-LCH	lch(40.40, 73.42, 309.07°)
OKLab	oklab(50.63% 0.0832 -0.1624)
OKLCH	oklch(50.63% 0.183 297.1)
XYZ	xyz(18.4292, 11.4965, 49.9533)
Luminance	0.1150 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7344BE #8FBE44

analogous

#4452BE #7344BE #B044BE

triadic

#7344BE #BE7344 #44BE73

tetradic

#7344BE #BE4452 #8FBE44 #44BEB0

square

#7344BE #BE4452 #8FBE44 #44BEB0

split-complementary

#7344BE #BEB044 #52BE44

monochromatic

#3C2365 #573392 #7344BE #9571CE #B79FDE

Accessibility & contrast

On white

6.36

#7344BE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.30

#7344BE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7344BE

6.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7344BE	#FFFFFF	#000000	##FFFFFF
##7344BE	1.00	6.36	3.30	6.36
#FFFFFF	6.36	1.00	21.00	1.00
#000000	3.30	21.00	1.00	21.00
##FFFFFF	6.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0060C2

Deuteranopia (green-blind)

#005EBB

Tritanopia (blue-blind)

#61607B

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #7344be;
/* rgb */ color: rgb(115, 68, 190);
/* oklch */ color: oklch(50.6% 0.183 297.1);

Tailwind

colors: {
  custom: {
    50: '#a17bd2',
    500: '#7344be',
    950: '#000000',
  },
}

SCSS

$custom: #7344be;
$custom-light: #a17bd2;
$custom-dark: #000000;

JSON

{
  "hex": "#7344be",
  "rgb": {
    "r": 115,
    "g": 68,
    "b": 190
  },
  "hsl": {
    "h": 263.115,
    "s": 48.413,
    "l": 50.588
  },
  "oklch": {
    "l": 0.50626,
    "c": 0.18253,
    "h": 297.1
  },
  "luminance": 0.11497
}

Semantic roles & 50–950 ramp

primary

#7344BE

secondary

#B5CA94

accent

#D850A4

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0914

muted

#7F7B83

Preview Lab

Preview with #7344BE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →