#7344B2#7344B2

#7344B2 is a mid, vivid violet. Relative luminance 0.110; OKLCH L 49.8% C 0.168 H 300.0°. Best body text is #FFFFFF at 6.57:1 contrast (WCAG AA passes).

Color values

HEX	#7344B2
RGB	rgb(115, 68, 178)
HSL	hsl(266, 45%, 48%)
HSV	hsv(266, 62%, 70%)
CMYK	cmyk(35.4%, 61.8%, 0%, 30.2%)
CIE-LAB	lab(39.57, 43.13, -51.30)
CIE-LCH	lch(39.57, 67.02, 310.06°)
OKLab	oklab(49.76% 0.0841 -0.1457)
OKLCH	oklch(49.76% 0.168 300)
XYZ	xyz(17.1713, 10.9933, 43.3281)
Luminance	0.1099 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7344B2 #83B244

analogous

#444CB2 #7344B2 #AA44B2

triadic

#7344B2 #B27344 #44B273

tetradic

#7344B2 #B2444C #83B244 #44B2AA

square

#7344B2 #B2444C #83B244 #44B2AA

split-complementary

#7344B2 #B2AA44 #4CB244

monochromatic

#3A2259 #563386 #7344B2 #936CC7 #B499D8

Accessibility & contrast

On white

6.57

#7344B2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.20

#7344B2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7344B2

6.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7344B2	#FFFFFF	#000000	##FFFFFF
##7344B2	1.00	6.57	3.20	6.57
#FFFFFF	6.57	1.00	21.00	1.00
#000000	3.20	21.00	1.00	21.00
##FFFFFF	6.57	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005DB5

Deuteranopia (green-blind)

#1B5CB0

Tritanopia (blue-blind)

#655C74

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #7344b2;
/* rgb */ color: rgb(115, 68, 178);
/* oklch */ color: oklch(49.8% 0.168 300.0);

Tailwind

colors: {
  custom: {
    50: '#a07aca',
    500: '#7344b2',
    950: '#000000',
  },
}

SCSS

$custom: #7344b2;
$custom-light: #a07aca;
$custom-dark: #000000;

JSON

{
  "hex": "#7344b2",
  "rgb": {
    "r": 115,
    "g": 68,
    "b": 178
  },
  "hsl": {
    "h": 265.636,
    "s": 44.715,
    "l": 48.235
  },
  "oklch": {
    "l": 0.49755,
    "c": 0.16819,
    "h": 300
  },
  "luminance": 0.10993
}

Semantic roles & 50–950 ramp

primary

#7344B2

secondary

#ADC48E

accent

#D4539D

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #7344B2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →