#73449B#73449B

#73449B is a mid, vivid violet. Relative luminance 0.101; OKLCH L 48.2% C 0.140 H 306.8°. Best body text is #FFFFFF at 6.93:1 contrast (WCAG AA passes).

Color values

HEX	#73449B
RGB	rgb(115, 68, 155)
HSL	hsl(272, 39%, 44%)
HSV	hsv(272, 56%, 61%)
CMYK	cmyk(25.8%, 56.1%, 0%, 39.2%)
CIE-LAB	lab(38.10, 37.31, -39.93)
CIE-LCH	lch(38.10, 54.65, 313.06°)
OKLab	oklab(48.21% 0.0841 -0.1123)
OKLCH	oklch(48.21% 0.14 306.8)
XYZ	xyz(15.0525, 10.1458, 32.1693)
Luminance	0.1015 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73449B #6C9B44

analogous

#47449B #73449B #9B4497

triadic

#73449B #9B7344 #449B73

tetradic

#73449B #9B4744 #6C9B44 #44979B

square

#73449B #9B4744 #6C9B44 #44979B

split-complementary

#73449B #979B44 #449B47

monochromatic

#341F46 #533170 #73449B #9262BA #AF8DCD

Accessibility & contrast

On white

6.93

#73449B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.03

#73449B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #73449B

6.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73449B	#FFFFFF	#000000	##FFFFFF
##73449B	1.00	6.93	3.03	6.93
#FFFFFF	6.93	1.00	21.00	1.00
#000000	3.03	21.00	1.00	21.00
##FFFFFF	6.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#26589E

Deuteranopia (green-blind)

#375A99

Tritanopia (blue-blind)

#6D5469

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #73449b;
/* rgb */ color: rgb(115, 68, 155);
/* oklch */ color: oklch(48.2% 0.140 306.8);

Tailwind

colors: {
  custom: {
    50: '#9e7ab9',
    500: '#73449b',
    950: '#000000',
  },
}

SCSS

$custom: #73449b;
$custom-light: #9e7ab9;
$custom-dark: #000000;

JSON

{
  "hex": "#73449b",
  "rgb": {
    "r": 115,
    "g": 68,
    "b": 155
  },
  "hsl": {
    "h": 272.414,
    "s": 39.013,
    "l": 43.725
  },
  "oklch": {
    "l": 0.48212,
    "c": 0.14033,
    "h": 306.8
  },
  "luminance": 0.10146
}

Semantic roles & 50–950 ramp

primary

#73449B

secondary

#9BB883

accent

#CF598F

background

#F9F7FB

surface

#F2EEF6

border

#CCC9D0

text

#0F0911

muted

#7E7B80

Preview Lab

Preview with #73449B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →