#73449A#73449A

#73449A is a mid, vivid violet. Relative luminance 0.101; OKLCH L 48.1% C 0.139 H 307.2°. Best body text is #FFFFFF at 6.95:1 contrast (WCAG AA passes).

Color values

HEX#73449A
RGBrgb(115, 68, 154)
HSLhsl(273, 39%, 44%)
HSVhsv(273, 56%, 60%)
CMYKcmyk(25.3%, 55.8%, 0%, 39.6%)
CIE-LABlab(38.04, 37.07, -39.42)
CIE-LCHlch(38.04, 54.11, 313.24°)
OKLaboklab(48.15% 0.0841 -0.1108)
OKLCHoklch(48.15% 0.139 307.2)
XYZxyz(14.9689, 10.1123, 31.7289)
Luminance0.1011 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#73449A #6B9A44
analogous
#48449A #73449A #9A4496
triadic
#73449A #9A7344 #449A73
tetradic
#73449A #9A4844 #6B9A44 #44969A
square
#73449A #9A4844 #6B9A44 #44969A
split-complementary
#73449A #969A44 #449A48
monochromatic
#341F45 #533170 #73449A #9262BA #AF8CCC

Accessibility & contrast

On white

6.95
#73449A on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.02
#73449A on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #73449A
6.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##73449A#FFFFFF#000000##FFFFFF
##73449A1.006.953.026.95
#FFFFFF6.951.0021.001.00
#0000003.0221.001.0021.00
##FFFFFF6.951.0021.001.00

Color blindness preview

Protanopia (red-blind)
#28589D
Deuteranopia (green-blind)
#385A98
Tritanopia (blue-blind)
#6D5468
Achromatopsia (no color)
#5A5A5A

Design tokens & code

CSS
--color: #73449a;
/* rgb */ color: rgb(115, 68, 154);
/* oklch */ color: oklch(48.1% 0.139 307.2);
Tailwind
colors: {
  custom: {
    50: '#9e7ab8',
    500: '#73449a',
    950: '#000000',
  },
}
SCSS
$custom: #73449a;
$custom-light: #9e7ab8;
$custom-dark: #000000;
JSON
{
  "hex": "#73449a",
  "rgb": {
    "r": 115,
    "g": 68,
    "b": 154
  },
  "hsl": {
    "h": 272.791,
    "s": 38.739,
    "l": 43.529
  },
  "oklch": {
    "l": 0.48149,
    "c": 0.13911,
    "h": 307.2
  },
  "luminance": 0.10112
}

Semantic roles & 50–950 ramp

primary
#73449A
secondary
#9AB882
accent
#CF598E
background
#F9F7FB
surface
#F2EEF6
border
#CCC9D0
text
#0F0911
muted
#7E7B80

Preview Lab

Preview with #73449A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#73449A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva