#73448E#73448E

#73448E is a mid, vivid violet. Relative luminance 0.097; OKLCH L 47.4% C 0.125 H 311.9°. Best body text is #FFFFFF at 7.13:1 contrast (WCAG AA passes).

Color values

HEX	#73448E
RGB	rgb(115, 68, 142)
HSL	hsl(278, 35%, 41%)
HSV	hsv(278, 52%, 56%)
CMYK	cmyk(19%, 52.1%, 0%, 44.3%)
CIE-LAB	lab(37.36, 34.19, -33.23)
CIE-LCH	lch(37.36, 47.67, 315.82°)
OKLab	oklab(47.42% 0.0831 -0.0928)
OKLCH	oklch(47.42% 0.125 311.9)
XYZ	xyz(14.0190, 9.7324, 26.7260)
Luminance	0.0973 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73448E #5F8E44

analogous

#4E448E #73448E #8E4484

triadic

#73448E #8E7344 #448E73

tetradic

#73448E #8E4E44 #5F8E44 #44848E

square

#73448E #8E4E44 #5F8E44 #44848E

split-complementary

#73448E #848E44 #448E4E

monochromatic

#301C3B #513065 #73448E #935EB2 #AF87C5

Accessibility & contrast

On white

7.13

#73448E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.95

#73448E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73448E

7.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73448E	#FFFFFF	#000000	##FFFFFF
##73448E	1.00	7.13	2.95	7.13
#FFFFFF	7.13	1.00	21.00	1.00
#000000	2.95	21.00	1.00	21.00
##FFFFFF	7.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#325591

Deuteranopia (green-blind)

#40598C

Tritanopia (blue-blind)

#705062

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #73448e;
/* rgb */ color: rgb(115, 68, 142);
/* oklch */ color: oklch(47.4% 0.125 311.9);

Tailwind

colors: {
  custom: {
    50: '#9d79af',
    500: '#73448e',
    950: '#000000',
  },
}

SCSS

$custom: #73448e;
$custom-light: #9d79af;
$custom-dark: #000000;

JSON

{
  "hex": "#73448e",
  "rgb": {
    "r": 115,
    "g": 68,
    "b": 142
  },
  "hsl": {
    "h": 278.108,
    "s": 35.238,
    "l": 41.176
  },
  "oklch": {
    "l": 0.47421,
    "c": 0.12455,
    "h": 311.9
  },
  "luminance": 0.09732
}

Semantic roles & 50–950 ramp

primary

#73448E

secondary

#90B17D

accent

#CB5D85

background

#F9F7FA

surface

#F2EDF4

border

#CCC8CE

text

#0E0910

muted

#7E7B7F

Preview Lab

Preview with #73448E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →