#73447A#73447A

#73447A is a mid, moderate purple. Relative luminance 0.092; OKLCH L 46.3% C 0.101 H 322.2°. Best body text is #FFFFFF at 7.40:1 contrast (WCAG AA passes).

Color values

HEX	#73447A
RGB	rgb(115, 68, 122)
HSL	hsl(292, 28%, 37%)
HSV	hsv(292, 44%, 48%)
CMYK	cmyk(5.7%, 44.3%, 0%, 52.2%)
CIE-LAB	lab(36.34, 29.69, -22.53)
CIE-LCH	lch(36.34, 37.27, 322.81°)
OKLab	oklab(46.33% 0.0799 -0.0619)
OKLCH	oklch(46.33% 0.101 322.2)
XYZ	xyz(12.6498, 9.1847, 19.5151)
Luminance	0.0918 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73447A #4B7A44

analogous

#58447A #73447A #7A4466

triadic

#73447A #7A7344 #447A73

tetradic

#73447A #7A5844 #4B7A44 #44667A

square

#73447A #7A5844 #4B7A44 #44667A

split-complementary

#73447A #667A44 #447A58

monochromatic

#29182B #4E2E53 #73447A #985AA1 #B180B8

Accessibility & contrast

On white

7.40

#73447A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.84

#73447A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73447A

7.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73447A	#FFFFFF	#000000	##FFFFFF
##73447A	1.00	7.40	2.84	7.40
#FFFFFF	7.40	1.00	21.00	1.00
#000000	2.84	21.00	1.00	21.00
##FFFFFF	7.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D527C

Deuteranopia (green-blind)

#4A5778

Tritanopia (blue-blind)

#744A59

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #73447a;
/* rgb */ color: rgb(115, 68, 122);
/* oklch */ color: oklch(46.3% 0.101 322.2);

Tailwind

colors: {
  custom: {
    50: '#9c79a0',
    500: '#73447a',
    950: '#000000',
  },
}

SCSS

$custom: #73447a;
$custom-light: #9c79a0;
$custom-dark: #000000;

JSON

{
  "hex": "#73447a",
  "rgb": {
    "r": 115,
    "g": 68,
    "b": 122
  },
  "hsl": {
    "h": 292.222,
    "s": 28.421,
    "l": 37.255
  },
  "oklch": {
    "l": 0.46328,
    "c": 0.10101,
    "h": 322.2
  },
  "luminance": 0.09184
}

Semantic roles & 50–950 ramp

primary

#73447A

secondary

#7CA476

accent

#C56370

background

#F9F7F9

surface

#F2EDF2

border

#CCC8CC

text

#0E090F

muted

#7E7B7E

Preview Lab

Preview with #73447A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →