#734479#734479

#734479 is a mid, moderate purple. Relative luminance 0.092; OKLCH L 46.3% C 0.100 H 322.9°. Best body text is #FFFFFF at 7.42:1 contrast (WCAG AA passes).

Color values

HEX	#734479
RGB	rgb(115, 68, 121)
HSL	hsl(293, 28%, 37%)
HSV	hsv(293, 44%, 47%)
CMYK	cmyk(5%, 43.8%, 0%, 52.5%)
CIE-LAB	lab(36.29, 29.47, -21.98)
CIE-LCH	lch(36.29, 36.77, 323.29°)
OKLab	oklab(46.28% 0.0796 -0.0603)
OKLCH	oklch(46.28% 0.1 322.9)
XYZ	xyz(12.5882, 9.1601, 19.1904)
Luminance	0.0916 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734479 #4A7944

analogous

#594479 #734479 #794465

triadic

#734479 #797344 #447973

tetradic

#734479 #795944 #4A7944 #446579

square

#734479 #795944 #4A7944 #446579

split-complementary

#734479 #657944 #447959

monochromatic

#29182B #4E2E52 #734479 #985AA0 #B180B8

Accessibility & contrast

On white

7.42

#734479 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.83

#734479 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #734479

7.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734479	#FFFFFF	#000000	##FFFFFF
##734479	1.00	7.42	2.83	7.42
#FFFFFF	7.42	1.00	21.00	1.00
#000000	2.83	21.00	1.00	21.00
##FFFFFF	7.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E527B

Deuteranopia (green-blind)

#4A5777

Tritanopia (blue-blind)

#754A59

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #734479;
/* rgb */ color: rgb(115, 68, 121);
/* oklch */ color: oklch(46.3% 0.100 322.9);

Tailwind

colors: {
  custom: {
    50: '#9c79a0',
    500: '#734479',
    950: '#000000',
  },
}

SCSS

$custom: #734479;
$custom-light: #9c79a0;
$custom-dark: #000000;

JSON

{
  "hex": "#734479",
  "rgb": {
    "r": 115,
    "g": 68,
    "b": 121
  },
  "hsl": {
    "h": 293.208,
    "s": 28.042,
    "l": 37.059
  },
  "oklch": {
    "l": 0.46278,
    "c": 0.0999,
    "h": 322.9
  },
  "luminance": 0.0916
}

Semantic roles & 50–950 ramp

primary

#734479

secondary

#7BA376

accent

#C4636E

background

#F9F7F9

surface

#F2EDF2

border

#CCC8CC

text

#0E090E

muted

#7E7B7E

Preview Lab

Preview with #734479

Body copy rendered with the generated semantic roles for this colour.

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