#7343BF#7343BF

#7343BF is a mid, vivid violet. Relative luminance 0.114; OKLCH L 50.6% C 0.185 H 297.1°. Best body text is #FFFFFF at 6.39:1 contrast (WCAG AA passes).

Color values

HEX	#7343BF
RGB	rgb(115, 67, 191)
HSL	hsl(263, 49%, 51%)
HSV	hsv(263, 65%, 75%)
CMYK	cmyk(39.8%, 64.9%, 0%, 25.1%)
CIE-LAB	lab(40.28, 47.07, -57.79)
CIE-LCH	lch(40.28, 74.53, 309.16°)
OKLab	oklab(50.56% 0.0842 -0.1648)
OKLCH	oklch(50.56% 0.185 297.1)
XYZ	xyz(18.4789, 11.4204, 50.5109)
Luminance	0.1142 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7343BF #8FBF43

analogous

#4351BF #7343BF #B143BF

triadic

#7343BF #BF7343 #43BF73

tetradic

#7343BF #BF4351 #8FBF43 #43BFB1

square

#7343BF #BF4351 #8FBF43 #43BFB1

split-complementary

#7343BF #BFB143 #51BF43

monochromatic

#3C2265 #573293 #7343BF #9571CF #B79EDE

Accessibility & contrast

On white

6.39

#7343BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.28

#7343BF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7343BF

6.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7343BF	#FFFFFF	#000000	##FFFFFF
##7343BF	1.00	6.39	3.28	6.39
#FFFFFF	6.39	1.00	21.00	1.00
#000000	3.28	21.00	1.00	21.00
##FFFFFF	6.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FC3

Deuteranopia (green-blind)

#005DBC

Tritanopia (blue-blind)

#60607B

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #7343bf;
/* rgb */ color: rgb(115, 67, 191);
/* oklch */ color: oklch(50.6% 0.185 297.1);

Tailwind

colors: {
  custom: {
    50: '#a17ad3',
    500: '#7343bf',
    950: '#000000',
  },
}

SCSS

$custom: #7343bf;
$custom-light: #a17ad3;
$custom-dark: #000000;

JSON

{
  "hex": "#7343bf",
  "rgb": {
    "r": 115,
    "g": 67,
    "b": 191
  },
  "hsl": {
    "h": 263.226,
    "s": 49.206,
    "l": 50.588
  },
  "oklch": {
    "l": 0.50559,
    "c": 0.18504,
    "h": 297.1
  },
  "luminance": 0.11421
}

Semantic roles & 50–950 ramp

primary

#7343BF

secondary

#B5CA93

accent

#D94FA3

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0914

muted

#7F7B83

Preview Lab

Preview with #7343BF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →