#7343BB#7343BB

#7343BB is a mid, vivid violet. Relative luminance 0.112; OKLCH L 50.3% C 0.180 H 298.0°. Best body text is #FFFFFF at 6.46:1 contrast (WCAG AA passes).

Color values

HEX	#7343BB
RGB	rgb(115, 67, 187)
HSL	hsl(264, 47%, 50%)
HSV	hsv(264, 64%, 73%)
CMYK	cmyk(38.5%, 64.2%, 0%, 26.7%)
CIE-LAB	lab(39.99, 46.02, -55.91)
CIE-LCH	lch(39.99, 72.42, 309.46°)
OKLab	oklab(50.26% 0.0846 -0.1592)
OKLCH	oklch(50.26% 0.18 298)
XYZ	xyz(18.0448, 11.2467, 48.2242)
Luminance	0.1125 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7343BB #8BBB43

analogous

#434FBB #7343BB #AF43BB

triadic

#7343BB #BB7343 #43BB73

tetradic

#7343BB #BB434F #8BBB43 #43BBAF

square

#7343BB #BB434F #8BBB43 #43BBAF

split-complementary

#7343BB #BBAF43 #4FBB43

monochromatic

#3C2361 #57338E #7343BB #9470CC #B69DDC

Accessibility & contrast

On white

6.46

#7343BB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.25

#7343BB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7343BB

6.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7343BB	#FFFFFF	#000000	##FFFFFF
##7343BB	1.00	6.46	3.25	6.46
#FFFFFF	6.46	1.00	21.00	1.00
#000000	3.25	21.00	1.00	21.00
##FFFFFF	6.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EBF

Deuteranopia (green-blind)

#005DB8

Tritanopia (blue-blind)

#625E79

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #7343bb;
/* rgb */ color: rgb(115, 67, 187);
/* oklch */ color: oklch(50.3% 0.180 298.0);

Tailwind

colors: {
  custom: {
    50: '#a07ad0',
    500: '#7343bb',
    950: '#000000',
  },
}

SCSS

$custom: #7343bb;
$custom-light: #a07ad0;
$custom-dark: #000000;

JSON

{
  "hex": "#7343bb",
  "rgb": {
    "r": 115,
    "g": 67,
    "b": 187
  },
  "hsl": {
    "h": 264,
    "s": 47.244,
    "l": 49.804
  },
  "oklch": {
    "l": 0.50261,
    "c": 0.18032,
    "h": 298
  },
  "luminance": 0.11247
}

Semantic roles & 50–950 ramp

primary

#7343BB

secondary

#B2C892

accent

#D751A1

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #7343BB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →