#7343BA#7343BA

#7343BA is a mid, vivid violet. Relative luminance 0.112; OKLCH L 50.2% C 0.179 H 298.2°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).

Color values

HEX	#7343BA
RGB	rgb(115, 67, 186)
HSL	hsl(264, 47%, 50%)
HSV	hsv(264, 64%, 73%)
CMYK	cmyk(38.2%, 64%, 0%, 27.1%)
CIE-LAB	lab(39.92, 45.76, -55.44)
CIE-LCH	lch(39.92, 71.88, 309.54°)
OKLab	oklab(50.19% 0.0847 -0.1578)
OKLCH	oklch(50.19% 0.179 298.2)
XYZ	xyz(17.9381, 11.2041, 47.6624)
Luminance	0.1120 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7343BA #8ABA43

analogous

#434EBA #7343BA #AF43BA

triadic

#7343BA #BA7343 #43BA73

tetradic

#7343BA #BA434E #8ABA43 #43BAAF

square

#7343BA #BA434E #8ABA43 #43BAAF

split-complementary

#7343BA #BAAF43 #4EBA43

monochromatic

#3B2360 #57338D #7343BA #946FCB #B69CDB

Accessibility & contrast

On white

6.48

#7343BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.24

#7343BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7343BA

6.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7343BA	#FFFFFF	#000000	##FFFFFF
##7343BA	1.00	6.48	3.24	6.48
#FFFFFF	6.48	1.00	21.00	1.00
#000000	3.24	21.00	1.00	21.00
##FFFFFF	6.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EBE

Deuteranopia (green-blind)

#005DB7

Tritanopia (blue-blind)

#625E78

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #7343ba;
/* rgb */ color: rgb(115, 67, 186);
/* oklch */ color: oklch(50.2% 0.179 298.2);

Tailwind

colors: {
  custom: {
    50: '#a07acf',
    500: '#7343ba',
    950: '#000000',
  },
}

SCSS

$custom: #7343ba;
$custom-light: #a07acf;
$custom-dark: #000000;

JSON

{
  "hex": "#7343ba",
  "rgb": {
    "r": 115,
    "g": 67,
    "b": 186
  },
  "hsl": {
    "h": 264.202,
    "s": 47.036,
    "l": 49.608
  },
  "oklch": {
    "l": 0.50187,
    "c": 0.17914,
    "h": 298.2
  },
  "luminance": 0.11204
}

Semantic roles & 50–950 ramp

primary

#7343BA

secondary

#B2C891

accent

#D751A1

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #7343BA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →