#7340CF#7340CF

#7340CF is a mid, highly saturated violet. Relative luminance 0.118; OKLCH L 51.4% C 0.207 H 294.2°. Best body text is #FFFFFF at 6.24:1 contrast (WCAG AA passes).

Color values

HEX	#7340CF
RGB	rgb(115, 64, 207)
HSL	hsl(261, 60%, 53%)
HSV	hsv(261, 69%, 81%)
CMYK	cmyk(44.4%, 69.1%, 0%, 18.8%)
CIE-LAB	lab(40.92, 52.85, -66.04)
CIE-LCH	lch(40.92, 84.58, 308.67°)
OKLab	oklab(51.4% 0.0851 -0.189)
OKLCH	oklch(51.4% 0.207 294.2)
XYZ	xyz(20.1631, 11.8161, 60.2378)
Luminance	0.1182 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7340CF #9CCF40

analogous

#4054CF #7340CF #BB40CF

triadic

#7340CF #CF7340 #40CF73

tetradic

#7340CF #CF4054 #9CCF40 #40CFBB

square

#7340CF #CF4054 #9CCF40 #40CFBB

split-complementary

#7340CF #CFBB40 #54CF40

monochromatic

#3E1E77 #572AA8 #7340CF #9771DB #BBA2E8

Accessibility & contrast

On white

6.24

#7340CF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.36

#7340CF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7340CF

6.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7340CF	#FFFFFF	#000000	##FFFFFF
##7340CF	1.00	6.24	3.36	6.24
#FFFFFF	6.24	1.00	21.00	1.00
#000000	3.36	21.00	1.00	21.00
##FFFFFF	6.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0062D3

Deuteranopia (green-blind)

#005ECC

Tritanopia (blue-blind)

#596483

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #7340cf;
/* rgb */ color: rgb(115, 64, 207);
/* oklch */ color: oklch(51.4% 0.207 294.2);

Tailwind

colors: {
  custom: {
    50: '#a379df',
    500: '#7340cf',
    950: '#000000',
  },
}

SCSS

$custom: #7340cf;
$custom-light: #a379df;
$custom-dark: #000000;

JSON

{
  "hex": "#7340cf",
  "rgb": {
    "r": 115,
    "g": 64,
    "b": 207
  },
  "hsl": {
    "h": 261.399,
    "s": 59.833,
    "l": 53.137
  },
  "oklch": {
    "l": 0.51398,
    "c": 0.20729,
    "h": 294.2
  },
  "luminance": 0.11817
}

Semantic roles & 50–950 ramp

primary

#7340CF

secondary

#BED497

accent

#E345AB

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100915

muted

#7F7B83

Preview Lab

Preview with #7340CF

Body copy rendered with the generated semantic roles for this colour.

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