#7340CC#7340CC

#7340CC is a mid, highly saturated violet. Relative luminance 0.117; OKLCH L 51.2% C 0.204 H 294.8°. Best body text is #FFFFFF at 6.30:1 contrast (WCAG AA passes).

Color values

HEX	#7340CC
RGB	rgb(115, 64, 204)
HSL	hsl(262, 58%, 53%)
HSV	hsv(262, 69%, 80%)
CMYK	cmyk(43.6%, 68.6%, 0%, 20%)
CIE-LAB	lab(40.69, 52.05, -64.69)
CIE-LCH	lch(40.69, 83.03, 308.82°)
OKLab	oklab(51.16% 0.0856 -0.185)
OKLCH	oklch(51.16% 0.204 294.8)
XYZ	xyz(19.7998, 11.6708, 58.3245)
Luminance	0.1167 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7340CC #99CC40

analogous

#4053CC #7340CC #B940CC

triadic

#7340CC #CC7340 #40CC73

tetradic

#7340CC #CC4053 #99CC40 #40CCB9

square

#7340CC #CC4053 #99CC40 #40CCB9

split-complementary

#7340CC #CCB940 #53CC40

monochromatic

#3D1F73 #572CA3 #7340CC #9670D9 #BAA1E6

Accessibility & contrast

On white

6.30

#7340CC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.33

#7340CC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7340CC

6.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7340CC	#FFFFFF	#000000	##FFFFFF
##7340CC	1.00	6.30	3.33	6.30
#FFFFFF	6.30	1.00	21.00	1.00
#000000	3.33	21.00	1.00	21.00
##FFFFFF	6.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0061D0

Deuteranopia (green-blind)

#005EC9

Tritanopia (blue-blind)

#5A6281

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #7340cc;
/* rgb */ color: rgb(115, 64, 204);
/* oklch */ color: oklch(51.2% 0.204 294.8);

Tailwind

colors: {
  custom: {
    50: '#a279dd',
    500: '#7340cc',
    950: '#000000',
  },
}

SCSS

$custom: #7340cc;
$custom-light: #a279dd;
$custom-dark: #000000;

JSON

{
  "hex": "#7340cc",
  "rgb": {
    "r": 115,
    "g": 64,
    "b": 204
  },
  "hsl": {
    "h": 261.857,
    "s": 57.851,
    "l": 52.549
  },
  "oklch": {
    "l": 0.51158,
    "c": 0.20388,
    "h": 294.8
  },
  "luminance": 0.11671
}

Semantic roles & 50–950 ramp

primary

#7340CC

secondary

#BCD295

accent

#E147A9

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100915

muted

#7F7B83

Preview Lab

Preview with #7340CC

Body copy rendered with the generated semantic roles for this colour.

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