#7340C3#7340C3

#7340C3 is a mid, vivid violet. Relative luminance 0.113; OKLCH L 50.5% C 0.194 H 296.7°. Best body text is #FFFFFF at 6.46:1 contrast (WCAG AA passes).

Color values

HEX	#7340C3
RGB	rgb(115, 64, 195)
HSL	hsl(263, 52%, 51%)
HSV	hsv(263, 67%, 76%)
CMYK	cmyk(41%, 67.2%, 0%, 23.5%)
CIE-LAB	lab(40.00, 49.69, -60.58)
CIE-LCH	lch(40.00, 78.35, 309.36°)
OKLab	oklab(50.45% 0.087 -0.1729)
OKLCH	oklch(50.45% 0.194 296.7)
XYZ	xyz(18.7514, 11.2514, 52.8030)
Luminance	0.1125 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7340C3 #90C340

analogous

#404EC3 #7340C3 #B440C3

triadic

#7340C3 #C37340 #40C373

tetradic

#7340C3 #C3404E #90C340 #40C3B4

square

#7340C3 #C3404E #90C340 #40C3B4

split-complementary

#7340C3 #C3B440 #4EC340

monochromatic

#3C2168 #572F97 #7340C3 #956FD2 #B79DE0

Accessibility & contrast

On white

6.46

#7340C3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.25

#7340C3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7340C3

6.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7340C3	#FFFFFF	#000000	##FFFFFF
##7340C3	1.00	6.46	3.25	6.46
#FFFFFF	6.46	1.00	21.00	1.00
#000000	3.25	21.00	1.00	21.00
##FFFFFF	6.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FC7

Deuteranopia (green-blind)

#005DC0

Tritanopia (blue-blind)

#5F5F7C

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #7340c3;
/* rgb */ color: rgb(115, 64, 195);
/* oklch */ color: oklch(50.5% 0.194 296.7);

Tailwind

colors: {
  custom: {
    50: '#a178d6',
    500: '#7340c3',
    950: '#000000',
  },
}

SCSS

$custom: #7340c3;
$custom-light: #a178d6;
$custom-dark: #000000;

JSON

{
  "hex": "#7340c3",
  "rgb": {
    "r": 115,
    "g": 64,
    "b": 195
  },
  "hsl": {
    "h": 263.359,
    "s": 52.191,
    "l": 50.784
  },
  "oklch": {
    "l": 0.50451,
    "c": 0.19359,
    "h": 296.7
  },
  "luminance": 0.11252
}

Semantic roles & 50–950 ramp

primary

#7340C3

secondary

#B6CC92

accent

#DC4CA4

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #7340C3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →