#734097#734097

#734097 is a mid, vivid violet. Relative luminance 0.095; OKLCH L 47.3% C 0.142 H 309.0°. Best body text is #FFFFFF at 7.22:1 contrast (WCAG AA passes).

Color values

HEX	#734097
RGB	rgb(115, 64, 151)
HSL	hsl(275, 40%, 42%)
HSV	hsv(275, 58%, 59%)
CMYK	cmyk(23.8%, 57.6%, 0%, 40.8%)
CIE-LAB	lab(37.02, 38.58, -39.24)
CIE-LCH	lch(37.02, 55.03, 314.51°)
OKLab	oklab(47.34% 0.0894 -0.1103)
OKLCH	oklch(47.34% 0.142 309)
XYZ	xyz(14.4885, 9.5462, 30.3515)
Luminance	0.0955 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734097 #649740

analogous

#474097 #734097 #974090

triadic

#734097 #977340 #409773

tetradic

#734097 #974740 #649740 #409097

square

#734097 #974740 #649740 #409097

split-complementary

#734097 #909740 #409747

monochromatic

#321C41 #522E6C #734097 #925BB9 #AF86CC

Accessibility & contrast

On white

7.22

#734097 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.91

#734097 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #734097

7.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734097	#FFFFFF	#000000	##FFFFFF
##734097	1.00	7.22	2.91	7.22
#FFFFFF	7.22	1.00	21.00	1.00
#000000	2.91	21.00	1.00	21.00
##FFFFFF	7.22	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#23559A

Deuteranopia (green-blind)

#365895

Tritanopia (blue-blind)

#6E5065

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #734097;
/* rgb */ color: rgb(115, 64, 151);
/* oklch */ color: oklch(47.3% 0.142 309.0);

Tailwind

colors: {
  custom: {
    50: '#9e77b6',
    500: '#734097',
    950: '#000000',
  },
}

SCSS

$custom: #734097;
$custom-light: #9e77b6;
$custom-dark: #000000;

JSON

{
  "hex": "#734097",
  "rgb": {
    "r": 115,
    "g": 64,
    "b": 151
  },
  "hsl": {
    "h": 275.172,
    "s": 40.465,
    "l": 42.157
  },
  "oklch": {
    "l": 0.47336,
    "c": 0.14201,
    "h": 309
  },
  "luminance": 0.09546
}

Semantic roles & 50–950 ramp

primary

#734097

secondary

#94B67D

accent

#D05789

background

#F9F7FB

surface

#F2EDF6

border

#CCC8D0

text

#0F0911

muted

#7E7B80

Preview Lab

Preview with #734097

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →