#73403A#73403A

#73403A is a dark, moderate red. Relative luminance 0.076; OKLCH L 43.2% C 0.072 H 27.6°. Best body text is #FFFFFF at 8.32:1 contrast (WCAG AA passes).

Color values

HEX#73403A
RGBrgb(115, 64, 58)
HSLhsl(6, 33%, 34%)
HSVhsv(6, 50%, 45%)
CMYKcmyk(0%, 44.3%, 49.6%, 54.9%)
CIE-LABlab(33.17, 21.44, 13.34)
CIE-LCHlch(33.17, 25.25, 31.88°)
OKLaboklab(43.21% 0.0641 0.0335)
OKLCHoklch(43.21% 0.072 27.6)
XYZxyz(9.6679, 7.6180, 4.9634)
Luminance0.0762 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#73403A #3A6D73
analogous
#733A51 #73403A #735D3A
triadic
#73403A #3A7340 #403A73
tetradic
#73403A #51733A #3A6D73 #5D3A73
square
#73403A #51733A #3A6D73 #5D3A73
split-complementary
#73403A #3A735D #3A5173
monochromatic
#221311 #4A2925 #73403A #9C574F #B77870

Accessibility & contrast

On white

8.32
#73403A on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.52
#73403A on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73403A
8.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##73403A#FFFFFF#000000##FFFFFF
##73403A1.008.322.528.32
#FFFFFF8.321.0021.001.00
#0000002.5221.001.0021.00
##FFFFFF8.321.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4C4839
Deuteranopia (green-blind)
#585239
Tritanopia (blue-blind)
#7D393F
Achromatopsia (no color)
#4E4E4E

Design tokens & code

CSS
--color: #73403a;
/* rgb */ color: rgb(115, 64, 58);
/* oklch */ color: oklch(43.2% 0.072 27.6);
Tailwind
colors: {
  custom: {
    50: '#9e7570',
    500: '#73403a',
    950: '#000000',
  },
}
SCSS
$custom: #73403a;
$custom-light: #9e7570;
$custom-dark: #000000;
JSON
{
  "hex": "#73403a",
  "rgb": {
    "r": 115,
    "g": 64,
    "b": 58
  },
  "hsl": {
    "h": 6.316,
    "s": 32.948,
    "l": 33.922
  },
  "oklch": {
    "l": 0.43206,
    "c": 0.07232,
    "h": 27.6
  },
  "luminance": 0.07617
}

Semantic roles & 50–950 ramp

primary
#73403A
secondary
#689BA1
accent
#BEC95F
background
#FAF7F6
surface
#F3EDEC
border
#CDC8C7
text
#0F0807
muted
#7F7B7A

Preview Lab

Preview with #73403A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#73403A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva