#73401D#73401D

#73401D is a dark, moderate orange. Relative luminance 0.074; OKLCH L 42.7% C 0.086 H 52.6°. Best body text is #FFFFFF at 8.47:1 contrast (WCAG AA passes).

Color values

HEX	#73401D
RGB	rgb(115, 64, 29)
HSL	hsl(24, 60%, 28%)
HSV	hsv(24, 75%, 45%)
CMYK	cmyk(0%, 44.3%, 74.8%, 54.9%)
CIE-LAB	lab(32.70, 19.03, 30.25)
CIE-LCH	lch(32.70, 35.74, 57.83°)
OKLab	oklab(42.69% 0.0521 0.0682)
OKLCH	oklch(42.69% 0.086 52.6)
XYZ	xyz(9.1262, 7.4013, 2.1101)
Luminance	0.0740 (WCAG relative)
Temperature	warm
Family	orange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73401D #1D5073

analogous

#731D25 #73401D #736B1D

triadic

#73401D #1D7340 #401D73

tetradic

#73401D #25731D #1D5073 #6B1D73

square

#73401D #25731D #1D5073 #6B1D73

split-complementary

#73401D #1D736B #1D2573

monochromatic

#180E06 #422511 #73401D #A45B29 #CE783C

Accessibility & contrast

On white

8.47

#73401D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.48

#73401D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73401D

8.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73401D	#FFFFFF	#000000	##FFFFFF
##73401D	1.00	8.47	2.48	8.47
#FFFFFF	8.47	1.00	21.00	1.00
#000000	2.48	21.00	1.00	21.00
##FFFFFF	8.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F4619

Deuteranopia (green-blind)

#5B511D

Tritanopia (blue-blind)

#7E3538

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #73401d;
/* rgb */ color: rgb(115, 64, 29);
/* oklch */ color: oklch(42.7% 0.086 52.6);

Tailwind

colors: {
  custom: {
    50: '#a0755b',
    500: '#73401d',
    950: '#000000',
  },
}

SCSS

$custom: #73401d;
$custom-light: #a0755b;
$custom-dark: #000000;

JSON

{
  "hex": "#73401d",
  "rgb": {
    "r": 115,
    "g": 64,
    "b": 29
  },
  "hsl": {
    "h": 24.419,
    "s": 59.722,
    "l": 28.235
  },
  "oklch": {
    "l": 0.42692,
    "c": 0.08584,
    "h": 52.6
  },
  "luminance": 0.074
}

Semantic roles & 50–950 ramp

primary

#73401D

secondary

#457FA7

accent

#A3E345

background

#FAF7F5

surface

#F4EDE9

border

#CEC8C5

text

#0F0804

muted

#7F7B79

Preview Lab

Preview with #73401D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →