#733FBF#733FBF

#733FBF is a mid, vivid violet. Relative luminance 0.110; OKLCH L 50.0% C 0.190 H 297.7°. Best body text is #FFFFFF at 6.58:1 contrast (WCAG AA passes).

Color values

HEX	#733FBF
RGB	rgb(115, 63, 191)
HSL	hsl(264, 50%, 50%)
HSV	hsv(264, 67%, 75%)
CMYK	cmyk(39.8%, 67%, 0%, 25.1%)
CIE-LAB	lab(39.51, 49.16, -59.03)
CIE-LCH	lch(39.51, 76.82, 309.79°)
OKLab	oklab(50.01% 0.0886 -0.1684)
OKLCH	oklch(50.01% 0.19 297.7)
XYZ	xyz(18.2493, 10.9611, 50.4343)
Luminance	0.1096 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733FBF #8BBF3F

analogous

#3F4BBF #733FBF #B33FBF

triadic

#733FBF #BF733F #3FBF73

tetradic

#733FBF #BF3F4B #8BBF3F #3FBFB3

square

#733FBF #BF3F4B #8BBF3F #3FBFB3

split-complementary

#733FBF #BFB33F #4BBF3F

monochromatic

#3C2163 #573091 #733FBF #946DCF #B69BDE

Accessibility & contrast

On white

6.58

#733FBF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.19

#733FBF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733FBF

6.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733FBF	#FFFFFF	#000000	##FFFFFF
##733FBF	1.00	6.58	3.19	6.58
#FFFFFF	6.58	1.00	21.00	1.00
#000000	3.19	21.00	1.00	21.00
##FFFFFF	6.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005DC3

Deuteranopia (green-blind)

#005CBC

Tritanopia (blue-blind)

#615D7A

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #733fbf;
/* rgb */ color: rgb(115, 63, 191);
/* oklch */ color: oklch(50.0% 0.190 297.7);

Tailwind

colors: {
  custom: {
    50: '#a177d3',
    500: '#733fbf',
    950: '#000000',
  },
}

SCSS

$custom: #733fbf;
$custom-light: #a177d3;
$custom-dark: #000000;

JSON

{
  "hex": "#733fbf",
  "rgb": {
    "r": 115,
    "g": 63,
    "b": 191
  },
  "hsl": {
    "h": 264.375,
    "s": 50.394,
    "l": 49.804
  },
  "oklch": {
    "l": 0.50008,
    "c": 0.19026,
    "h": 297.7
  },
  "luminance": 0.10961
}

Semantic roles & 50–950 ramp

primary

#733FBF

secondary

#B2CA90

accent

#DA4EA1

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#0F0914

muted

#7F7B83

Preview Lab

Preview with #733FBF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →