#733FAD#733FAD

#733FAD is a mid, vivid violet. Relative luminance 0.102; OKLCH L 48.7% C 0.169 H 302.2°. Best body text is #FFFFFF at 6.90:1 contrast (WCAG AA passes).

Color values

HEX#733FAD
RGBrgb(115, 63, 173)
HSLhsl(268, 47%, 46%)
HSVhsv(268, 64%, 68%)
CMYKcmyk(33.5%, 63.6%, 0%, 32.2%)
CIE-LABlab(38.23, 44.55, -50.50)
CIE-LCHlch(38.23, 67.34, 311.42°)
OKLaboklab(48.67% 0.0904 -0.1433)
OKLCHoklch(48.67% 0.169 302.2)
XYZxyz(16.3888, 10.2169, 40.6357)
Luminance0.1022 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#733FAD #79AD3F
analogous
#3F42AD #733FAD #AA3FAD
triadic
#733FAD #AD733F #3FAD73
tetradic
#733FAD #AD3F42 #79AD3F #3FADAA
square
#733FAD #AD3F42 #79AD3F #3FADAA
split-complementary
#733FAD #ADAA3F #42AD3F
monochromatic
#371E53 #552F80 #733FAD #9263C6 #B190D7

Accessibility & contrast

On white

6.90
#733FAD on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.04
#733FAD on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733FAD
6.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##733FAD#FFFFFF#000000##FFFFFF
##733FAD1.006.903.046.90
#FFFFFF6.901.0021.001.00
#0000003.0421.001.0021.00
##FFFFFF6.901.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0059B0
Deuteranopia (green-blind)
#1A5AAB
Tritanopia (blue-blind)
#675770
Achromatopsia (no color)
#5A5A5A

Design tokens & code

CSS
--color: #733fad;
/* rgb */ color: rgb(115, 63, 173);
/* oklch */ color: oklch(48.7% 0.169 302.2);
Tailwind
colors: {
  custom: {
    50: '#9f77c6',
    500: '#733fad',
    950: '#000000',
  },
}
SCSS
$custom: #733fad;
$custom-light: #9f77c6;
$custom-dark: #000000;
JSON
{
  "hex": "#733fad",
  "rgb": {
    "r": 115,
    "g": 63,
    "b": 173
  },
  "hsl": {
    "h": 268.364,
    "s": 46.61,
    "l": 46.275
  },
  "oklch": {
    "l": 0.48674,
    "c": 0.16941,
    "h": 302.2
  },
  "luminance": 0.10217
}

Semantic roles & 50–950 ramp

primary
#733FAD
secondary
#A6C286
accent
#D65298
background
#FAF7FC
surface
#F4EDF8
border
#CEC8D1
text
#0F0913
muted
#7F7B82

Preview Lab

Preview with #733FAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#733FAD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva