#733FA4#733FA4

#733FA4 is a mid, vivid violet. Relative luminance 0.099; OKLCH L 48.0% C 0.159 H 304.9°. Best body text is #FFFFFF at 7.06:1 contrast (WCAG AA passes).

Color values

HEX	#733FA4
RGB	rgb(115, 63, 164)
HSL	hsl(271, 44%, 45%)
HSV	hsv(271, 62%, 64%)
CMYK	cmyk(29.9%, 61.6%, 0%, 35.7%)
CIE-LAB	lab(37.63, 42.30, -46.10)
CIE-LCH	lch(37.63, 62.56, 312.54°)
OKLab	oklab(48.05% 0.0908 -0.1304)
OKLCH	oklch(48.05% 0.159 304.9)
XYZ	xyz(15.5471, 9.8803, 36.2028)
Luminance	0.0988 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733FA4 #70A43F

analogous

#413FA4 #733FA4 #A43FA3

triadic

#733FA4 #A4733F #3FA473

tetradic

#733FA4 #A4413F #70A43F #3FA3A4

square

#733FA4 #A4413F #70A43F #3FA3A4

split-complementary

#733FA4 #A3A43F #3FA441

monochromatic

#351D4C #542E78 #733FA4 #925FC1 #B08BD2

Accessibility & contrast

On white

7.06

#733FA4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.98

#733FA4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733FA4

7.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733FA4	#FFFFFF	#000000	##FFFFFF
##733FA4	1.00	7.06	2.98	7.06
#FFFFFF	7.06	1.00	21.00	1.00
#000000	2.98	21.00	1.00	21.00
##FFFFFF	7.06	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0857A7

Deuteranopia (green-blind)

#2859A2

Tritanopia (blue-blind)

#6A546B

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #733fa4;
/* rgb */ color: rgb(115, 63, 164);
/* oklch */ color: oklch(48.0% 0.159 304.9);

Tailwind

colors: {
  custom: {
    50: '#9f77c0',
    500: '#733fa4',
    950: '#000000',
  },
}

SCSS

$custom: #733fa4;
$custom-light: #9f77c0;
$custom-dark: #000000;

JSON

{
  "hex": "#733fa4",
  "rgb": {
    "r": 115,
    "g": 63,
    "b": 164
  },
  "hsl": {
    "h": 270.891,
    "s": 44.493,
    "l": 44.51
  },
  "oklch": {
    "l": 0.48045,
    "c": 0.15888,
    "h": 304.9
  },
  "luminance": 0.0988
}

Semantic roles & 50–950 ramp

primary

#733FA4

secondary

#9FBD82

accent

#D45492

background

#FAF7FB

surface

#F3EDF7

border

#CDC8D0

text

#0F0912

muted

#7F7B81

Preview Lab

Preview with #733FA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →