#733FA0#733FA0
#733FA0 is a mid, vivid violet. Relative luminance 0.097; OKLCH L 47.8% C 0.154 H 306.1°. Best body text is #FFFFFF at 7.12:1 contrast (WCAG AA passes).
Color values
| HEX | #733FA0 |
|---|---|
| RGB | rgb(115, 63, 160) |
| HSL | hsl(272, 43%, 44%) |
| HSV | hsv(272, 61%, 63%) |
| CMYK | cmyk(28.1%, 60.6%, 0%, 37.3%) |
| CIE-LAB | lab(37.37, 41.31, -44.11) |
| CIE-LCH | lch(37.37, 60.43, 313.12°) |
| OKLab | oklab(47.77% 0.0909 -0.1245) |
| OKLCH | oklch(47.77% 0.154 306.1) |
| XYZ | xyz(15.1916, 9.7381, 34.3302) |
| Luminance | 0.0974 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 3.83
Royal Purple
#7851A9
ΔE00 5.04
Purple (survey)
#7E1E9C
ΔE00 6.26
Purply
#983FB2
ΔE00 7.31
Bluey Purple
#6241C7
ΔE00 7.60
Ocean Blue
#4F42B5
ΔE00 8.44
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#733FA0 #6CA03F
analogous
#423FA0 #733FA0 #A03F9C
triadic
#733FA0 #A0733F #3FA073
tetradic
#733FA0 #A0423F #6CA03F #3F9CA0
square
#733FA0 #A0423F #6CA03F #3F9CA0
split-complementary
#733FA0 #9CA03F #3FA042
monochromatic
#341C48 #532E74 #733FA0 #925DBF #AF89D0
Accessibility & contrast
On white
7.12
#733FA0 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.95
#733FA0 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #733FA0
7.12:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##733FA0 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##733FA0 | 1.00 | 7.12 | 2.95 | 7.12 |
| #FFFFFF | 7.12 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.95 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.12 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#1356A3
Deuteranopia (green-blind)
#2C589E
Tritanopia (blue-blind)
#6C5269
Achromatopsia (no color)
#585858
Design tokens & code
CSS
--color: #733fa0; /* rgb */ color: rgb(115, 63, 160); /* oklch */ color: oklch(47.8% 0.154 306.1);
Tailwind
colors: {
custom: {
50: '#9e77bd',
500: '#733fa0',
950: '#000000',
},
}SCSS
$custom: #733fa0; $custom-light: #9e77bd; $custom-dark: #000000;
JSON
{
"hex": "#733fa0",
"rgb": {
"r": 115,
"g": 63,
"b": 160
},
"hsl": {
"h": 272.165,
"s": 43.498,
"l": 43.725
},
"oklch": {
"l": 0.47774,
"c": 0.15418,
"h": 306.1
},
"luminance": 0.09738
}Semantic roles & 50–950 ramp
primary
#733FA0
secondary
#9BBB80
accent
#D3558F
background
#FAF7FB
surface
#F3EDF6
border
#CDC8D0
text
#0F0912
muted
#7F7B81