#733EA3#733EA3

#733EA3 is a mid, vivid violet. Relative luminance 0.097; OKLCH L 47.8% C 0.159 H 305.3°. Best body text is #FFFFFF at 7.13:1 contrast (WCAG AA passes).

Color values

HEX	#733EA3
RGB	rgb(115, 62, 163)
HSL	hsl(271, 45%, 44%)
HSV	hsv(271, 62%, 64%)
CMYK	cmyk(29.4%, 62%, 0%, 36.1%)
CIE-LAB	lab(37.36, 42.59, -45.92)
CIE-LCH	lch(37.36, 62.63, 312.84°)
OKLab	oklab(47.83% 0.0921 -0.1299)
OKLCH	oklch(47.83% 0.159 305.3)
XYZ	xyz(15.4023, 9.7345, 35.7108)
Luminance	0.0973 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733EA3 #6EA33E

analogous

#413EA3 #733EA3 #A33EA1

triadic

#733EA3 #A3733E #3EA373

tetradic

#733EA3 #A3413E #6EA33E #3EA1A3

square

#733EA3 #A3413E #6EA33E #3EA1A3

split-complementary

#733EA3 #A1A33E #3EA341

monochromatic

#341C4A #542D77 #733EA3 #925DC1 #B089D2

Accessibility & contrast

On white

7.13

#733EA3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.95

#733EA3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733EA3

7.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733EA3	#FFFFFF	#000000	##FFFFFF
##733EA3	1.00	7.13	2.95	7.13
#FFFFFF	7.13	1.00	21.00	1.00
#000000	2.95	21.00	1.00	21.00
##FFFFFF	7.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0656A6

Deuteranopia (green-blind)

#2858A1

Tritanopia (blue-blind)

#6B536A

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #733ea3;
/* rgb */ color: rgb(115, 62, 163);
/* oklch */ color: oklch(47.8% 0.159 305.3);

Tailwind

colors: {
  custom: {
    50: '#9f76bf',
    500: '#733ea3',
    950: '#000000',
  },
}

SCSS

$custom: #733ea3;
$custom-light: #9f76bf;
$custom-dark: #000000;

JSON

{
  "hex": "#733ea3",
  "rgb": {
    "r": 115,
    "g": 62,
    "b": 163
  },
  "hsl": {
    "h": 271.485,
    "s": 44.889,
    "l": 44.118
  },
  "oklch": {
    "l": 0.47832,
    "c": 0.1592,
    "h": 305.3
  },
  "luminance": 0.09734
}

Semantic roles & 50–950 ramp

primary

#733EA3

secondary

#9DBD80

accent

#D55391

background

#FAF7FB

surface

#F3EDF7

border

#CDC8D0

text

#0F0912

muted

#7F7B81

Preview Lab

Preview with #733EA3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →