#733EA0#733EA0

#733EA0 is a mid, vivid violet. Relative luminance 0.096; OKLCH L 47.6% C 0.156 H 306.3°. Best body text is #FFFFFF at 7.18:1 contrast (WCAG AA passes).

Color values

HEX	#733EA0
RGB	rgb(115, 62, 160)
HSL	hsl(272, 44%, 44%)
HSV	hsv(272, 61%, 63%)
CMYK	cmyk(28.1%, 61.2%, 0%, 37.3%)
CIE-LAB	lab(37.17, 41.85, -44.43)
CIE-LCH	lch(37.17, 61.04, 313.29°)
OKLab	oklab(47.63% 0.0922 -0.1255)
OKLCH	oklch(47.63% 0.156 306.3)
XYZ	xyz(15.1367, 9.6283, 34.3119)
Luminance	0.0963 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733EA0 #6BA03E

analogous

#423EA0 #733EA0 #A03E9C

triadic

#733EA0 #A0733E #3EA073

tetradic

#733EA0 #A0423E #6BA03E #3E9CA0

square

#733EA0 #A0423E #6BA03E #3E9CA0

split-complementary

#733EA0 #9CA03E #3EA042

monochromatic

#341C48 #532D74 #733EA0 #925CC0 #AF88D1

Accessibility & contrast

On white

7.18

#733EA0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.93

#733EA0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733EA0

7.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733EA0	#FFFFFF	#000000	##FFFFFF
##733EA0	1.00	7.18	2.93	7.18
#FFFFFF	7.18	1.00	21.00	1.00
#000000	2.93	21.00	1.00	21.00
##FFFFFF	7.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0F56A3

Deuteranopia (green-blind)

#2B589E

Tritanopia (blue-blind)

#6C5169

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #733ea0;
/* rgb */ color: rgb(115, 62, 160);
/* oklch */ color: oklch(47.6% 0.156 306.3);

Tailwind

colors: {
  custom: {
    50: '#9e76bd',
    500: '#733ea0',
    950: '#000000',
  },
}

SCSS

$custom: #733ea0;
$custom-light: #9e76bd;
$custom-dark: #000000;

JSON

{
  "hex": "#733ea0",
  "rgb": {
    "r": 115,
    "g": 62,
    "b": 160
  },
  "hsl": {
    "h": 272.449,
    "s": 44.144,
    "l": 43.529
  },
  "oklch": {
    "l": 0.47627,
    "c": 0.1557,
    "h": 306.3
  },
  "luminance": 0.09628
}

Semantic roles & 50–950 ramp

primary

#733EA0

secondary

#9ABB7F

accent

#D4548F

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0912

muted

#7F7B81

Preview Lab

Preview with #733EA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →