#733D99#733D99

#733D99 is a mid, vivid violet. Relative luminance 0.093; OKLCH L 47.0% C 0.149 H 308.8°. Best body text is #FFFFFF at 7.35:1 contrast (WCAG AA passes).

Color values

HEX#733D99
RGBrgb(115, 61, 153)
HSLhsl(275, 43%, 42%)
HSVhsv(275, 60%, 60%)
CMYKcmyk(24.8%, 60.1%, 0%, 40%)
CIE-LABlab(36.52, 40.70, -41.24)
CIE-LCHlch(36.52, 57.94, 314.62°)
OKLaboklab(47.02% 0.0935 -0.1161)
OKLCHoklch(47.02% 0.149 308.8)
XYZxyz(14.4876, 9.2825, 31.1593)
Luminance0.0928 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#733D99 #63993D
analogous
#453D99 #733D99 #993D91
triadic
#733D99 #99733D #3D9973
tetradic
#733D99 #99453D #63993D #3D9199
square
#733D99 #99453D #63993D #3D9199
split-complementary
#733D99 #91993D #3D9945
monochromatic
#311A41 #522C6D #733D99 #9257BC #AF83CE

Accessibility & contrast

On white

7.35
#733D99 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.86
#733D99 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733D99
7.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##733D99#FFFFFF#000000##FFFFFF
##733D991.007.352.867.35
#FFFFFF7.351.0021.001.00
#0000002.8621.001.0021.00
##FFFFFF7.351.0021.001.00

Color blindness preview

Protanopia (red-blind)
#19549C
Deuteranopia (green-blind)
#315797
Tritanopia (blue-blind)
#6E4E65
Achromatopsia (no color)
#565656

Design tokens & code

CSS
--color: #733d99;
/* rgb */ color: rgb(115, 61, 153);
/* oklch */ color: oklch(47.0% 0.149 308.8);
Tailwind
colors: {
  custom: {
    50: '#9e75b7',
    500: '#733d99',
    950: '#000000',
  },
}
SCSS
$custom: #733d99;
$custom-light: #9e75b7;
$custom-dark: #000000;
JSON
{
  "hex": "#733d99",
  "rgb": {
    "r": 115,
    "g": 61,
    "b": 153
  },
  "hsl": {
    "h": 275.217,
    "s": 42.991,
    "l": 41.961
  },
  "oklch": {
    "l": 0.47015,
    "c": 0.1491,
    "h": 308.8
  },
  "luminance": 0.09282
}

Semantic roles & 50–950 ramp

primary
#733D99
secondary
#94B87A
accent
#D35589
background
#FAF7FB
surface
#F3EDF6
border
#CDC8D0
text
#0F0811
muted
#7F7B80

Preview Lab

Preview with #733D99

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#733D99 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva