#733CC3#733CC3

#733CC3 is a mid, vivid violet. Relative luminance 0.108; OKLCH L 49.9% C 0.199 H 297.3°. Best body text is #FFFFFF at 6.64:1 contrast (WCAG AA passes).

Color values

HEX	#733CC3
RGB	rgb(115, 60, 195)
HSL	hsl(264, 53%, 50%)
HSV	hsv(264, 69%, 76%)
CMYK	cmyk(41%, 69.2%, 0%, 23.5%)
CIE-LAB	lab(39.27, 51.71, -61.77)
CIE-LCH	lch(39.27, 80.56, 309.94°)
OKLab	oklab(49.93% 0.0911 -0.1764)
OKLCH	oklch(49.93% 0.199 297.3)
XYZ	xyz(18.5339, 10.8164, 52.7305)
Luminance	0.1082 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733CC3 #8CC33C

analogous

#3C49C3 #733CC3 #B63CC3

triadic

#733CC3 #C3733C #3CC373

tetradic

#733CC3 #C33C49 #8CC33C #3CC3B6

square

#733CC3 #C33C49 #8CC33C #3CC3B6

split-complementary

#733CC3 #C3B63C #49C33C

monochromatic

#3C1F65 #572E94 #733CC3 #956BD1 #B69AE0

Accessibility & contrast

On white

6.64

#733CC3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.16

#733CC3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733CC3

6.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733CC3	#FFFFFF	#000000	##FFFFFF
##733CC3	1.00	6.64	3.16	6.64
#FFFFFF	6.64	1.00	21.00	1.00
#000000	3.16	21.00	1.00	21.00
##FFFFFF	6.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005DC7

Deuteranopia (green-blind)

#005BC0

Tritanopia (blue-blind)

#5F5D7B

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #733cc3;
/* rgb */ color: rgb(115, 60, 195);
/* oklch */ color: oklch(49.9% 0.199 297.3);

Tailwind

colors: {
  custom: {
    50: '#a276d6',
    500: '#733cc3',
    950: '#000000',
  },
}

SCSS

$custom: #733cc3;
$custom-light: #a276d6;
$custom-dark: #000000;

JSON

{
  "hex": "#733cc3",
  "rgb": {
    "r": 115,
    "g": 60,
    "b": 195
  },
  "hsl": {
    "h": 264.444,
    "s": 52.941,
    "l": 50
  },
  "oklch": {
    "l": 0.49927,
    "c": 0.19855,
    "h": 297.3
  },
  "luminance": 0.10817
}

Semantic roles & 50–950 ramp

primary

#733CC3

secondary

#B3CC8F

accent

#DC4BA1

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #733CC3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →