#733CB3#733CB3

#733CB3 is a mid, vivid violet. Relative luminance 0.101; OKLCH L 48.7% C 0.180 H 301.1°. Best body text is #FFFFFF at 6.94:1 contrast (WCAG AA passes).

Color values

HEX	#733CB3
RGB	rgb(115, 60, 179)
HSL	hsl(268, 50%, 47%)
HSV	hsv(268, 66%, 70%)
CMYK	cmyk(35.8%, 66.5%, 0%, 29.8%)
CIE-LAB	lab(38.08, 47.63, -54.30)
CIE-LCH	lch(38.08, 72.23, 311.26°)
OKLab	oklab(48.7% 0.0933 -0.1545)
OKLCH	oklch(48.7% 0.18 301.1)
XYZ	xyz(16.8208, 10.1311, 43.7084)
Luminance	0.1013 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733CB3 #7CB33C

analogous

#3C41B3 #733CB3 #AF3CB3

triadic

#733CB3 #B3733C #3CB373

tetradic

#733CB3 #B33C41 #7CB33C #3CB3AF

square

#733CB3 #B33C41 #7CB33C #3CB3AF

split-complementary

#733CB3 #B3AF3C #41B33C

monochromatic

#381D57 #562D85 #733CB3 #9262CA #B290DA

Accessibility & contrast

On white

6.94

#733CB3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.03

#733CB3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733CB3

6.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733CB3	#FFFFFF	#000000	##FFFFFF
##733CB3	1.00	6.94	3.03	6.94
#FFFFFF	6.94	1.00	21.00	1.00
#000000	3.03	21.00	1.00	21.00
##FFFFFF	6.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059B7

Deuteranopia (green-blind)

#0059B0

Tritanopia (blue-blind)

#655772

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #733cb3;
/* rgb */ color: rgb(115, 60, 179);
/* oklch */ color: oklch(48.7% 0.180 301.1);

Tailwind

colors: {
  custom: {
    50: '#a075ca',
    500: '#733cb3',
    950: '#000000',
  },
}

SCSS

$custom: #733cb3;
$custom-light: #a075ca;
$custom-dark: #000000;

JSON

{
  "hex": "#733cb3",
  "rgb": {
    "r": 115,
    "g": 60,
    "b": 179
  },
  "hsl": {
    "h": 267.731,
    "s": 49.791,
    "l": 46.863
  },
  "oklch": {
    "l": 0.48698,
    "c": 0.18045,
    "h": 301.1
  },
  "luminance": 0.10131
}

Semantic roles & 50–950 ramp

primary

#733CB3

secondary

#A8C586

accent

#D94E99

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #733CB3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →