#733CAF#733CAF
#733CAF is a mid, vivid violet. Relative luminance 0.100; OKLCH L 48.4% C 0.176 H 302.2°. Best body text is #FFFFFF at 7.01:1 contrast (WCAG AA passes).
Color values
| HEX | #733CAF |
|---|---|
| RGB | rgb(115, 60, 175) |
| HSL | hsl(269, 49%, 46%) |
| HSV | hsv(269, 66%, 69%) |
| CMYK | cmyk(34.3%, 65.7%, 0%, 31.4%) |
| CIE-LAB | lab(37.79, 46.62, -52.39) |
| CIE-LCH | lch(37.79, 70.13, 311.67°) |
| OKLab | oklab(48.4% 0.0937 -0.1489) |
| OKLCH | oklch(48.4% 0.176 302.2) |
| XYZ | xyz(16.4221, 9.9717, 41.6087) |
| Luminance | 0.0997 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 4.38
Bluey Purple
#6241C7
ΔE00 5.30
Royal Purple
#7851A9
ΔE00 5.85
Purple (survey)
#7E1E9C
ΔE00 6.56
Blue With A Hint Of Purple
#533CC6
ΔE00 6.80
Blurple
#5539CC
ΔE00 6.91
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#733CAF #78AF3C
analogous
#3C3EAF #733CAF #AC3CAF
triadic
#733CAF #AF733C #3CAF73
tetradic
#733CAF #AF3C3E #78AF3C #3CAFAC
square
#733CAF #AF3C3E #78AF3C #3CAFAC
split-complementary
#733CAF #AFAC3C #3EAF3C
monochromatic
#371D54 #552C81 #733CAF #9260C8 #B18DD8
Accessibility & contrast
On white
7.01
#733CAF on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.99
#733CAF on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #733CAF
7.01:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##733CAF | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##733CAF | 1.00 | 7.01 | 2.99 | 7.01 |
| #FFFFFF | 7.01 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.01 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0058B3
Deuteranopia (green-blind)
#0D58AD
Tritanopia (blue-blind)
#675570
Achromatopsia (no color)
#595959
Design tokens & code
CSS
--color: #733caf; /* rgb */ color: rgb(115, 60, 175); /* oklch */ color: oklch(48.4% 0.176 302.2);
Tailwind
colors: {
custom: {
50: '#a075c8',
500: '#733caf',
950: '#000000',
},
}SCSS
$custom: #733caf; $custom-light: #a075c8; $custom-dark: #000000;
JSON
{
"hex": "#733caf",
"rgb": {
"r": 115,
"g": 60,
"b": 175
},
"hsl": {
"h": 268.696,
"s": 48.936,
"l": 46.078
},
"oklch": {
"l": 0.48403,
"c": 0.1759,
"h": 302.2
},
"luminance": 0.09972
}Semantic roles & 50–950 ramp
primary
#733CAF
secondary
#A5C384
accent
#D84F97
background
#FAF7FC
surface
#F4EDF8
border
#CEC8D1
text
#0F0913
muted
#7F7B82