#733CAC#733CAC

#733CAC is a mid, vivid violet. Relative luminance 0.099; OKLCH L 48.2% C 0.172 H 303.0°. Best body text is #FFFFFF at 7.07:1 contrast (WCAG AA passes).

Color values

HEX	#733CAC
RGB	rgb(115, 60, 172)
HSL	hsl(269, 48%, 45%)
HSV	hsv(269, 65%, 67%)
CMYK	cmyk(33.1%, 65.1%, 0%, 32.5%)
CIE-LAB	lab(37.58, 45.87, -50.95)
CIE-LCH	lch(37.58, 68.56, 312.00°)
OKLab	oklab(48.18% 0.094 -0.1446)
OKLCH	oklch(48.18% 0.172 303)
XYZ	xyz(16.1308, 9.8551, 40.0741)
Luminance	0.0985 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733CAC #75AC3C

analogous

#3C3DAC #733CAC #AB3CAC

triadic

#733CAC #AC733C #3CAC73

tetradic

#733CAC #AC3C3D #75AC3C #3CACAB

square

#733CAC #AC3C3D #75AC3C #3CACAB

split-complementary

#733CAC #ACAB3C #3DAC3C

monochromatic

#361C51 #552C7F #733CAC #925EC7 #B18CD7

Accessibility & contrast

On white

7.07

#733CAC on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.97

#733CAC on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733CAC

7.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733CAC	#FFFFFF	#000000	##FFFFFF
##733CAC	1.00	7.07	2.97	7.07
#FFFFFF	7.07	1.00	21.00	1.00
#000000	2.97	21.00	1.00	21.00
##FFFFFF	7.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0057AF

Deuteranopia (green-blind)

#1658AA

Tritanopia (blue-blind)

#68546E

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #733cac;
/* rgb */ color: rgb(115, 60, 172);
/* oklch */ color: oklch(48.2% 0.172 303.0);

Tailwind

colors: {
  custom: {
    50: '#a075c5',
    500: '#733cac',
    950: '#000000',
  },
}

SCSS

$custom: #733cac;
$custom-light: #a075c5;
$custom-dark: #000000;

JSON

{
  "hex": "#733cac",
  "rgb": {
    "r": 115,
    "g": 60,
    "b": 172
  },
  "hsl": {
    "h": 269.464,
    "s": 48.276,
    "l": 45.49
  },
  "oklch": {
    "l": 0.48184,
    "c": 0.17247,
    "h": 303
  },
  "luminance": 0.09855
}

Semantic roles & 50–950 ramp

primary

#733CAC

secondary

#A2C182

accent

#D85095

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0813

muted

#7F7B82

Preview Lab

Preview with #733CAC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →