#733CA3#733CA3
#733CA3 is a mid, vivid violet. Relative luminance 0.095; OKLCH L 47.5% C 0.162 H 305.7°. Best body text is #FFFFFF at 7.23:1 contrast (WCAG AA passes).
Color values
| HEX | #733CA3 |
|---|---|
| RGB | rgb(115, 60, 163) |
| HSL | hsl(272, 46%, 44%) |
| HSV | hsv(272, 63%, 64%) |
| CMYK | cmyk(29.4%, 63.2%, 0%, 36.1%) |
| CIE-LAB | lab(36.97, 43.65, -46.55) |
| CIE-LCH | lch(36.97, 63.82, 313.16°) |
| OKLab | oklab(47.55% 0.0946 -0.1317) |
| OKLCH | oklch(47.55% 0.162 305.7) |
| XYZ | xyz(15.2955, 9.5210, 35.6752) |
| Luminance | 0.0952 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 3.39
Royal Purple
#7851A9
ΔE00 5.67
Purple (survey)
#7E1E9C
ΔE00 5.71
Bluey Purple
#6241C7
ΔE00 7.13
Purply
#983FB2
ΔE00 7.37
Ocean Blue
#4F42B5
ΔE00 8.17
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#733CA3 #6CA33C
analogous
#3F3CA3 #733CA3 #A33C9F
triadic
#733CA3 #A3733C #3CA373
tetradic
#733CA3 #A33F3C #6CA33C #3C9FA3
square
#733CA3 #A33F3C #6CA33C #3C9FA3
split-complementary
#733CA3 #9FA33C #3CA33F
monochromatic
#341B4A #532C76 #733CA3 #925AC2 #AF87D3
Accessibility & contrast
On white
7.23
#733CA3 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.90
#733CA3 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #733CA3
7.23:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##733CA3 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##733CA3 | 1.00 | 7.23 | 2.90 | 7.23 |
| #FFFFFF | 7.23 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.90 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.23 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0055A6
Deuteranopia (green-blind)
#2557A1
Tritanopia (blue-blind)
#6B516A
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #733ca3; /* rgb */ color: rgb(115, 60, 163); /* oklch */ color: oklch(47.5% 0.162 305.7);
Tailwind
colors: {
custom: {
50: '#9f75bf',
500: '#733ca3',
950: '#000000',
},
}SCSS
$custom: #733ca3; $custom-light: #9f75bf; $custom-dark: #000000;
JSON
{
"hex": "#733ca3",
"rgb": {
"r": 115,
"g": 60,
"b": 163
},
"hsl": {
"h": 272.039,
"s": 46.188,
"l": 43.725
},
"oklch": {
"l": 0.47546,
"c": 0.16215,
"h": 305.7
},
"luminance": 0.09521
}Semantic roles & 50–950 ramp
primary
#733CA3
secondary
#9BBD7E
accent
#D6528F
background
#FAF7FB
surface
#F3EDF7
border
#CDC8D0
text
#0F0812
muted
#7F7B81