#733C8A#733C8A

#733C8A is a mid, vivid purple. Relative luminance 0.087; OKLCH L 45.9% C 0.134 H 314.9°. Best body text is #FFFFFF at 7.66:1 contrast (WCAG AA passes).

Color values

HEX	#733C8A
RGB	rgb(115, 60, 138)
HSL	hsl(282, 39%, 39%)
HSV	hsv(282, 57%, 54%)
CMYK	cmyk(16.7%, 56.5%, 0%, 45.9%)
CIE-LAB	lab(35.42, 37.75, -33.84)
CIE-LCH	lch(35.42, 50.70, 318.12°)
OKLab	oklab(45.92% 0.0943 -0.0945)
OKLCH	oklch(45.92% 0.134 314.9)
XYZ	xyz(13.2728, 8.7119, 25.0222)
Luminance	0.0871 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733C8A #538A3C

analogous

#4C3C8A #733C8A #8A3C7A

triadic

#733C8A #8A733C #3C8A73

tetradic

#733C8A #8A4C3C #538A3C #3C7A8A

square

#733C8A #8A4C3C #538A3C #3C7A8A

split-complementary

#733C8A #7A8A3C #3C8A4C

monochromatic

#2C1735 #4F295F #733C8A #9650B3 #B07BC6

Accessibility & contrast

On white

7.66

#733C8A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.74

#733C8A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733C8A

7.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733C8A	#FFFFFF	#000000	##FFFFFF
##733C8A	1.00	7.66	2.74	7.66
#FFFFFF	7.66	1.00	21.00	1.00
#000000	2.74	21.00	1.00	21.00
##FFFFFF	7.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#28508D

Deuteranopia (green-blind)

#3B5588

Tritanopia (blue-blind)

#71495D

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #733c8a;
/* rgb */ color: rgb(115, 60, 138);
/* oklch */ color: oklch(45.9% 0.134 314.9);

Tailwind

colors: {
  custom: {
    50: '#9d74ac',
    500: '#733c8a',
    950: '#000000',
  },
}

SCSS

$custom: #733c8a;
$custom-light: #9d74ac;
$custom-dark: #000000;

JSON

{
  "hex": "#733c8a",
  "rgb": {
    "r": 115,
    "g": 60,
    "b": 138
  },
  "hsl": {
    "h": 282.308,
    "s": 39.394,
    "l": 38.824
  },
  "oklch": {
    "l": 0.45922,
    "c": 0.1335,
    "h": 314.9
  },
  "luminance": 0.08712
}

Semantic roles & 50–950 ramp

primary

#733C8A

secondary

#84AF73

accent

#CF597C

background

#F9F7FA

surface

#F2EDF4

border

#CCC8CE

text

#0F0810

muted

#7E7B7F

Preview Lab

Preview with #733C8A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →