#733BB9#733BB9

#733BB9 is a mid, vivid violet. Relative luminance 0.103; OKLCH L 49.0% C 0.189 H 299.8°. Best body text is #FFFFFF at 6.87:1 contrast (WCAG AA passes).

Color values

HEX#733BB9
RGBrgb(115, 59, 185)
HSLhsl(267, 52%, 48%)
HSVhsv(267, 68%, 73%)
CMYKcmyk(37.8%, 68.1%, 0%, 27.5%)
CIE-LABlab(38.33, 49.65, -57.43)
CIE-LCHlch(38.33, 75.92, 310.85°)
OKLaboklab(49.02% 0.0936 -0.1637)
OKLCHoklch(49.02% 0.189 299.8)
XYZxyz(17.3890, 10.2754, 46.9567)
Luminance0.1028 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#733BB9 #81B93B
analogous
#3B42B9 #733BB9 #B23BB9
triadic
#733BB9 #B9733B #3BB973
tetradic
#733BB9 #B93B42 #81B93B #3BB9B2
square
#733BB9 #B93B42 #81B93B #3BB9B2
split-complementary
#733BB9 #B9B23B #42B93B
monochromatic
#391D5C #562C8B #733BB9 #9364CD #B392DC

Accessibility & contrast

On white

6.87
#733BB9 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.06
#733BB9 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733BB9
6.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##733BB9#FFFFFF#000000##FFFFFF
##733BB91.006.873.066.87
#FFFFFF6.871.0021.001.00
#0000003.0621.001.0021.00
##FFFFFF6.871.0021.001.00

Color blindness preview

Protanopia (red-blind)
#005ABD
Deuteranopia (green-blind)
#0059B6
Tritanopia (blue-blind)
#635975
Achromatopsia (no color)
#5A5A5A

Design tokens & code

CSS
--color: #733bb9;
/* rgb */ color: rgb(115, 59, 185);
/* oklch */ color: oklch(49.0% 0.189 299.8);
Tailwind
colors: {
  custom: {
    50: '#a175cf',
    500: '#733bb9',
    950: '#000000',
  },
}
SCSS
$custom: #733bb9;
$custom-light: #a175cf;
$custom-dark: #000000;
JSON
{
  "hex": "#733bb9",
  "rgb": {
    "r": 115,
    "g": 59,
    "b": 185
  },
  "hsl": {
    "h": 266.667,
    "s": 51.639,
    "l": 47.843
  },
  "oklch": {
    "l": 0.4902,
    "c": 0.18856,
    "h": 299.8
  },
  "luminance": 0.10276
}

Semantic roles & 50–950 ramp

primary
#733BB9
secondary
#ABC788
accent
#DB4D9C
background
#FAF7FC
surface
#F4EDF9
border
#CEC8D2
text
#0F0914
muted
#7F7B82

Preview Lab

Preview with #733BB9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#733BB9 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva