#733BAD#733BAD

#733BAD is a mid, vivid violet. Relative luminance 0.098; OKLCH L 48.1% C 0.175 H 302.9°. Best body text is #FFFFFF at 7.10:1 contrast (WCAG AA passes).

Color values

HEX	#733BAD
RGB	rgb(115, 59, 173)
HSL	hsl(269, 49%, 45%)
HSV	hsv(269, 66%, 68%)
CMYK	cmyk(33.5%, 65.9%, 0%, 32.2%)
CIE-LAB	lab(37.46, 46.64, -51.73)
CIE-LCH	lch(37.46, 69.65, 312.04°)
OKLab	oklab(48.12% 0.0951 -0.1469)
OKLCH	oklch(48.12% 0.175 302.9)
XYZ	xyz(16.1753, 9.7899, 40.5645)
Luminance	0.0979 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733BAD #75AD3B

analogous

#3B3CAD #733BAD #AC3BAD

triadic

#733BAD #AD733B #3BAD73

tetradic

#733BAD #AD3B3C #75AD3B #3BADAC

square

#733BAD #AD3B3C #75AD3B #3BADAC

split-complementary

#733BAD #ADAC3B #3CAD3B

monochromatic

#361C52 #552B7F #733BAD #925DC8 #B18BD7

Accessibility & contrast

On white

7.10

#733BAD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.96

#733BAD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733BAD

7.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733BAD	#FFFFFF	#000000	##FFFFFF
##733BAD	1.00	7.10	2.96	7.10
#FFFFFF	7.10	1.00	21.00	1.00
#000000	2.96	21.00	1.00	21.00
##FFFFFF	7.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0057B0

Deuteranopia (green-blind)

#1058AB

Tritanopia (blue-blind)

#68546F

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #733bad;
/* rgb */ color: rgb(115, 59, 173);
/* oklch */ color: oklch(48.1% 0.175 302.9);

Tailwind

colors: {
  custom: {
    50: '#a075c6',
    500: '#733bad',
    950: '#000000',
  },
}

SCSS

$custom: #733bad;
$custom-light: #a075c6;
$custom-dark: #000000;

JSON

{
  "hex": "#733bad",
  "rgb": {
    "r": 115,
    "g": 59,
    "b": 173
  },
  "hsl": {
    "h": 269.474,
    "s": 49.138,
    "l": 45.49
  },
  "oklch": {
    "l": 0.48121,
    "c": 0.17499,
    "h": 302.9
  },
  "luminance": 0.0979
}

Semantic roles & 50–950 ramp

primary

#733BAD

secondary

#A2C282

accent

#D94F95

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0813

muted

#7F7B82

Preview Lab

Preview with #733BAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →