#733B97#733B97

#733B97 is a mid, vivid violet. Relative luminance 0.090; OKLCH L 46.6% C 0.150 H 309.9°. Best body text is #FFFFFF at 7.50:1 contrast (WCAG AA passes).

Color values

HEX	#733B97
RGB	rgb(115, 59, 151)
HSL	hsl(277, 44%, 41%)
HSV	hsv(277, 61%, 59%)
CMYK	cmyk(23.8%, 60.9%, 0%, 40.8%)
CIE-LAB	lab(36.00, 41.30, -40.87)
CIE-LCH	lch(36.00, 58.10, 315.30°)
OKLab	oklab(46.59% 0.0961 -0.115)
OKLCH	oklch(46.59% 0.15 309.9)
XYZ	xyz(14.2190, 9.0074, 30.2617)
Luminance	0.0901 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733B97 #5F973B

analogous

#453B97 #733B97 #973B8D

triadic

#733B97 #97733B #3B9773

tetradic

#733B97 #97453B #5F973B #3B8D97

square

#733B97 #97453B #5F973B #3B8D97

split-complementary

#733B97 #8D973B #3B9745

monochromatic

#30193F #512A6B #733B97 #9353BC #AF7FCD

Accessibility & contrast

On white

7.50

#733B97 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.80

#733B97 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733B97

7.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733B97	#FFFFFF	#000000	##FFFFFF
##733B97	1.00	7.50	2.80	7.50
#FFFFFF	7.50	1.00	21.00	1.00
#000000	2.80	21.00	1.00	21.00
##FFFFFF	7.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#17529A

Deuteranopia (green-blind)

#305695

Tritanopia (blue-blind)

#6E4C63

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #733b97;
/* rgb */ color: rgb(115, 59, 151);
/* oklch */ color: oklch(46.6% 0.150 309.9);

Tailwind

colors: {
  custom: {
    50: '#9e74b6',
    500: '#733b97',
    950: '#000000',
  },
}

SCSS

$custom: #733b97;
$custom-light: #9e74b6;
$custom-dark: #000000;

JSON

{
  "hex": "#733b97",
  "rgb": {
    "r": 115,
    "g": 59,
    "b": 151
  },
  "hsl": {
    "h": 276.522,
    "s": 43.81,
    "l": 41.176
  },
  "oklch": {
    "l": 0.46593,
    "c": 0.14992,
    "h": 309.9
  },
  "luminance": 0.09007
}

Semantic roles & 50–950 ramp

primary

#733B97

secondary

#90B777

accent

#D45486

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #733B97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →