#733AC3#733AC3

#733AC3 is a mid, highly saturated violet. Relative luminance 0.106; OKLCH L 49.7% C 0.201 H 297.6°. Best body text is #FFFFFF at 6.73:1 contrast (WCAG AA passes).

Color values

HEX#733AC3
RGBrgb(115, 58, 195)
HSLhsl(265, 54%, 50%)
HSVhsv(265, 70%, 76%)
CMYKcmyk(41%, 70.3%, 0%, 23.5%)
CIE-LABlab(38.92, 52.69, -62.34)
CIE-LCHlch(38.92, 81.63, 310.21°)
OKLaboklab(49.68% 0.093 -0.1781)
OKLCHoklch(49.68% 0.201 297.6)
XYZxyz(18.4311, 10.6108, 52.6962)
Luminance0.1061 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#733AC3 #8AC33A
analogous
#3A45C3 #733AC3 #B83AC3
triadic
#733AC3 #C3733A #3AC373
tetradic
#733AC3 #C33A45 #8AC33A #3AC3B8
square
#733AC3 #C33A45 #8AC33A #3AC3B8
split-complementary
#733AC3 #C3B83A #45C33A
monochromatic
#3B1E65 #572C94 #733AC3 #9468D2 #B697E0

Accessibility & contrast

On white

6.73
#733AC3 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.12
#733AC3 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733AC3
6.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##733AC3#FFFFFF#000000##FFFFFF
##733AC31.006.733.126.73
#FFFFFF6.731.0021.001.00
#0000003.1221.001.0021.00
##FFFFFF6.731.0021.001.00

Color blindness preview

Protanopia (red-blind)
#005CC7
Deuteranopia (green-blind)
#005AC0
Tritanopia (blue-blind)
#5F5C7A
Achromatopsia (no color)
#5C5C5C

Design tokens & code

CSS
--color: #733ac3;
/* rgb */ color: rgb(115, 58, 195);
/* oklch */ color: oklch(49.7% 0.201 297.6);
Tailwind
colors: {
  custom: {
    50: '#a275d6',
    500: '#733ac3',
    950: '#000000',
  },
}
SCSS
$custom: #733ac3;
$custom-light: #a275d6;
$custom-dark: #000000;
JSON
{
  "hex": "#733ac3",
  "rgb": {
    "r": 115,
    "g": 58,
    "b": 195
  },
  "hsl": {
    "h": 264.964,
    "s": 54.15,
    "l": 49.608
  },
  "oklch": {
    "l": 0.49676,
    "c": 0.20095,
    "h": 297.6
  },
  "luminance": 0.10611
}

Semantic roles & 50–950 ramp

primary
#733AC3
secondary
#B2CC8D
accent
#DE4AA0
background
#FAF7FD
surface
#F4EDFA
border
#CEC8D3
text
#100914
muted
#7F7B83

Preview Lab

Preview with #733AC3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#733AC3 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva