#733AC0#733AC0

#733AC0 is a mid, vivid violet. Relative luminance 0.105; OKLCH L 49.4% C 0.198 H 298.3°. Best body text is #FFFFFF at 6.78:1 contrast (WCAG AA passes).

Color values

HEX	#733AC0
RGB	rgb(115, 58, 192)
HSL	hsl(266, 54%, 49%)
HSV	hsv(266, 70%, 75%)
CMYK	cmyk(40.1%, 69.8%, 0%, 24.7%)
CIE-LAB	lab(38.68, 51.93, -60.97)
CIE-LCH	lch(38.68, 80.08, 310.42°)
OKLab	oklab(49.44% 0.0936 -0.1741)
OKLCH	oklch(49.44% 0.198 298.3)
XYZ	xyz(18.0953, 10.4765, 50.9277)
Luminance	0.1048 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733AC0 #87C03A

analogous

#3A44C0 #733AC0 #B63AC0

triadic

#733AC0 #C0733A #3AC073

tetradic

#733AC0 #C03A44 #87C03A #3AC0B6

square

#733AC0 #C03A44 #87C03A #3AC0B6

split-complementary

#733AC0 #C0B63A #44C03A

monochromatic

#3B1E62 #572C91 #733AC0 #9466D1 #B595DF

Accessibility & contrast

On white

6.78

#733AC0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.10

#733AC0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733AC0

6.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733AC0	#FFFFFF	#000000	##FFFFFF
##733AC0	1.00	6.78	3.10	6.78
#FFFFFF	6.78	1.00	21.00	1.00
#000000	3.10	21.00	1.00	21.00
##FFFFFF	6.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BC4

Deuteranopia (green-blind)

#005ABD

Tritanopia (blue-blind)

#605B79

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #733ac0;
/* rgb */ color: rgb(115, 58, 192);
/* oklch */ color: oklch(49.4% 0.198 298.3);

Tailwind

colors: {
  custom: {
    50: '#a175d4',
    500: '#733ac0',
    950: '#000000',
  },
}

SCSS

$custom: #733ac0;
$custom-light: #a175d4;
$custom-dark: #000000;

JSON

{
  "hex": "#733ac0",
  "rgb": {
    "r": 115,
    "g": 58,
    "b": 192
  },
  "hsl": {
    "h": 265.522,
    "s": 53.6,
    "l": 49.02
  },
  "oklch": {
    "l": 0.49438,
    "c": 0.19762,
    "h": 298.3
  },
  "luminance": 0.10477
}

Semantic roles & 50–950 ramp

primary

#733AC0

secondary

#B0CA8B

accent

#DD4B9F

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #733AC0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →