#733AA6#733AA6

#733AA6 is a mid, vivid violet. Relative luminance 0.094; OKLCH L 47.5% C 0.168 H 305.1°. Best body text is #FFFFFF at 7.28:1 contrast (WCAG AA passes).

Color values

HEX	#733AA6
RGB	rgb(115, 58, 166)
HSL	hsl(272, 48%, 44%)
HSV	hsv(272, 65%, 65%)
CMYK	cmyk(30.7%, 65.1%, 0%, 34.9%)
CIE-LAB	lab(36.79, 45.43, -48.64)
CIE-LCH	lch(36.79, 66.56, 313.04°)
OKLab	oklab(47.48% 0.0968 -0.1378)
OKLCH	oklch(47.48% 0.168 305.1)
XYZ	xyz(15.4647, 9.4242, 37.0733)
Luminance	0.0942 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733AA6 #6DA63A

analogous

#3D3AA6 #733AA6 #A63AA3

triadic

#733AA6 #A6733A #3AA673

tetradic

#733AA6 #A63D3A #6DA63A #3AA3A6

square

#733AA6 #A63D3A #6DA63A #3AA3A6

split-complementary

#733AA6 #A3A63A #3AA63D

monochromatic

#341A4B #542A79 #733AA6 #9258C5 #AF86D5

Accessibility & contrast

On white

7.28

#733AA6 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#733AA6 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733AA6

7.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733AA6	#FFFFFF	#000000	##FFFFFF
##733AA6	1.00	7.28	2.88	7.28
#FFFFFF	7.28	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0055A9

Deuteranopia (green-blind)

#1D57A4

Tritanopia (blue-blind)

#6A516B

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #733aa6;
/* rgb */ color: rgb(115, 58, 166);
/* oklch */ color: oklch(47.5% 0.168 305.1);

Tailwind

colors: {
  custom: {
    50: '#9f74c1',
    500: '#733aa6',
    950: '#000000',
  },
}

SCSS

$custom: #733aa6;
$custom-light: #9f74c1;
$custom-dark: #000000;

JSON

{
  "hex": "#733aa6",
  "rgb": {
    "r": 115,
    "g": 58,
    "b": 166
  },
  "hsl": {
    "h": 271.667,
    "s": 48.214,
    "l": 43.922
  },
  "oklch": {
    "l": 0.47481,
    "c": 0.16845,
    "h": 305.1
  },
  "luminance": 0.09424
}

Semantic roles & 50–950 ramp

primary

#733AA6

secondary

#9CBF7D

accent

#D85090

background

#FAF7FB

surface

#F4EDF7

border

#CEC8D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #733AA6

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →