#733A7C#733A7C

#733A7C is a dark, vivid purple. Relative luminance 0.081; OKLCH L 44.8% C 0.121 H 322.0°. Best body text is #FFFFFF at 8.00:1 contrast (WCAG AA passes).

Color values

HEX	#733A7C
RGB	rgb(115, 58, 124)
HSL	hsl(292, 36%, 36%)
HSV	hsv(292, 53%, 49%)
CMYK	cmyk(7.3%, 53.2%, 0%, 51.4%)
CIE-LAB	lab(34.25, 35.79, -27.04)
CIE-LCH	lch(34.25, 44.86, 322.93°)
OKLab	oklab(44.81% 0.0957 -0.0748)
OKLCH	oklch(44.81% 0.121 322)
XYZ	xyz(12.2210, 8.1267, 19.9898)
Luminance	0.0813 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733A7C #437C3A

analogous

#523A7C #733A7C #7C3A64

triadic

#733A7C #7C733A #3A7C73

tetradic

#733A7C #7C523A #437C3A #3A647C

square

#733A7C #7C523A #437C3A #3A647C

split-complementary

#733A7C #647C3A #3A7C52

monochromatic

#261329 #4C2652 #733A7C #9A4EA6 #B373BD

Accessibility & contrast

On white

8.00

#733A7C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.63

#733A7C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733A7C

8.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733A7C	#FFFFFF	#000000	##FFFFFF
##733A7C	1.00	8.00	2.63	8.00
#FFFFFF	8.00	1.00	21.00	1.00
#000000	2.63	21.00	1.00	21.00
##FFFFFF	8.00	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#304C7E

Deuteranopia (green-blind)

#41537A

Tritanopia (blue-blind)

#744355

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #733a7c;
/* rgb */ color: rgb(115, 58, 124);
/* oklch */ color: oklch(44.8% 0.121 322.0);

Tailwind

colors: {
  custom: {
    50: '#9d73a2',
    500: '#733a7c',
    950: '#000000',
  },
}

SCSS

$custom: #733a7c;
$custom-light: #9d73a2;
$custom-dark: #000000;

JSON

{
  "hex": "#733a7c",
  "rgb": {
    "r": 115,
    "g": 58,
    "b": 124
  },
  "hsl": {
    "h": 291.818,
    "s": 36.264,
    "l": 35.686
  },
  "oklch": {
    "l": 0.44806,
    "c": 0.12147,
    "h": 322
  },
  "luminance": 0.08126
}

Semantic roles & 50–950 ramp

primary

#733A7C

secondary

#73A76B

accent

#CC5C6B

background

#F9F7FA

surface

#F2EDF3

border

#CCC8CD

text

#0E080F

muted

#7E7B7F

Preview Lab

Preview with #733A7C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →