#73399D#73399D

#73399D is a mid, vivid violet. Relative luminance 0.090; OKLCH L 46.7% C 0.160 H 308.1°. Best body text is #FFFFFF at 7.50:1 contrast (WCAG AA passes).

Color values

HEX	#73399D
RGB	rgb(115, 57, 157)
HSL	hsl(275, 47%, 42%)
HSV	hsv(275, 64%, 62%)
CMYK	cmyk(26.8%, 63.7%, 0%, 38.4%)
CIE-LAB	lab(36.00, 43.77, -44.51)
CIE-LCH	lch(36.00, 62.42, 314.52°)
OKLab	oklab(46.71% 0.0986 -0.1257)
OKLCH	oklch(46.71% 0.16 308.1)
XYZ	xyz(14.6179, 9.0056, 32.8599)
Luminance	0.0901 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73399D #639D39

analogous

#41399D #73399D #9D3995

triadic

#73399D #9D7339 #399D73

tetradic

#73399D #9D4139 #639D39 #39959D

square

#73399D #9D4139 #639D39 #39959D

split-complementary

#73399D #959D39 #399D41

monochromatic

#311843 #522970 #73399D #9253C0 #AF80D1

Accessibility & contrast

On white

7.50

#73399D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.80

#73399D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73399D

7.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73399D	#FFFFFF	#000000	##FFFFFF
##73399D	1.00	7.50	2.80	7.50
#FFFFFF	7.50	1.00	21.00	1.00
#000000	2.80	21.00	1.00	21.00
##FFFFFF	7.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052A0

Deuteranopia (green-blind)

#28559B

Tritanopia (blue-blind)

#6D4D66

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #73399d;
/* rgb */ color: rgb(115, 57, 157);
/* oklch */ color: oklch(46.7% 0.160 308.1);

Tailwind

colors: {
  custom: {
    50: '#9f73ba',
    500: '#73399d',
    950: '#000000',
  },
}

SCSS

$custom: #73399d;
$custom-light: #9f73ba;
$custom-dark: #000000;

JSON

{
  "hex": "#73399d",
  "rgb": {
    "r": 115,
    "g": 57,
    "b": 157
  },
  "hsl": {
    "h": 274.8,
    "s": 46.729,
    "l": 41.961
  },
  "oklch": {
    "l": 0.46714,
    "c": 0.15973,
    "h": 308.1
  },
  "luminance": 0.09005
}

Semantic roles & 50–950 ramp

primary

#73399D

secondary

#94BA78

accent

#D65189

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #73399D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →