#73388D#73388D

#73388D is a mid, vivid purple. Relative luminance 0.084; OKLCH L 45.5% C 0.143 H 314.2°. Best body text is #FFFFFF at 7.84:1 contrast (WCAG AA passes).

Color values

HEX	#73388D
RGB	rgb(115, 56, 141)
HSL	hsl(282, 43%, 39%)
HSV	hsv(282, 60%, 55%)
CMYK	cmyk(18.4%, 60.3%, 0%, 44.7%)
CIE-LAB	lab(34.80, 40.58, -36.68)
CIE-LCH	lch(34.80, 54.70, 317.89°)
OKLab	oklab(45.52% 0.1 -0.1028)
OKLCH	oklch(45.52% 0.143 314.2)
XYZ	xyz(13.2913, 8.3967, 26.1147)
Luminance	0.0840 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73388D #528D38

analogous

#48388D #73388D #8D387C

triadic

#73388D #8D7338 #388D73

tetradic

#73388D #8D4838 #528D38 #387C8D

square

#73388D #8D4838 #528D38 #387C8D

split-complementary

#73388D #7C8D38 #388D48

monochromatic

#2C1535 #4F2761 #73388D #964BB7 #B077C9

Accessibility & contrast

On white

7.84

#73388D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.68

#73388D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73388D

7.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73388D	#FFFFFF	#000000	##FFFFFF
##73388D	1.00	7.84	2.68	7.84
#FFFFFF	7.84	1.00	21.00	1.00
#000000	2.68	21.00	1.00	21.00
##FFFFFF	7.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1E4E90

Deuteranopia (green-blind)

#36538B

Tritanopia (blue-blind)

#71475D

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #73388d;
/* rgb */ color: rgb(115, 56, 141);
/* oklch */ color: oklch(45.5% 0.143 314.2);

Tailwind

colors: {
  custom: {
    50: '#9e72af',
    500: '#73388d',
    950: '#000000',
  },
}

SCSS

$custom: #73388d;
$custom-light: #9e72af;
$custom-dark: #000000;

JSON

{
  "hex": "#73388d",
  "rgb": {
    "r": 115,
    "g": 56,
    "b": 141
  },
  "hsl": {
    "h": 281.647,
    "s": 43.147,
    "l": 38.627
  },
  "oklch": {
    "l": 0.45519,
    "c": 0.14339,
    "h": 314.2
  },
  "luminance": 0.08396
}

Semantic roles & 50–950 ramp

primary

#73388D

secondary

#83B26F

accent

#D3557B

background

#F9F7FA

surface

#F2EDF4

border

#CCC8CE

text

#0F0810

muted

#7E7B7F

Preview Lab

Preview with #73388D

Body copy rendered with the generated semantic roles for this colour.

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