#73388C#73388C

#73388C is a mid, vivid purple. Relative luminance 0.084; OKLCH L 45.5% C 0.142 H 314.6°. Best body text is #FFFFFF at 7.86:1 contrast (WCAG AA passes).

Color values

HEX	#73388C
RGB	rgb(115, 56, 140)
HSL	hsl(282, 43%, 38%)
HSV	hsv(282, 60%, 55%)
CMYK	cmyk(17.9%, 60%, 0%, 45.1%)
CIE-LAB	lab(34.74, 40.35, -36.16)
CIE-LCH	lch(34.74, 54.19, 318.13°)
OKLab	oklab(45.46% 0.1 -0.1013)
OKLCH	oklch(45.46% 0.142 314.6)
XYZ	xyz(13.2173, 8.3670, 25.7246)
Luminance	0.0837 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73388C #518C38

analogous

#49388C #73388C #8C387B

triadic

#73388C #8C7338 #388C73

tetradic

#73388C #8C4938 #518C38 #387B8C

square

#73388C #8C4938 #518C38 #387B8C

split-complementary

#73388C #7B8C38 #388C49

monochromatic

#2B1535 #4F2760 #73388C #974AB7 #B076C8

Accessibility & contrast

On white

7.86

#73388C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.67

#73388C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73388C

7.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73388C	#FFFFFF	#000000	##FFFFFF
##73388C	1.00	7.86	2.67	7.86
#FFFFFF	7.86	1.00	21.00	1.00
#000000	2.67	21.00	1.00	21.00
##FFFFFF	7.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1F4E8F

Deuteranopia (green-blind)

#36538A

Tritanopia (blue-blind)

#71465C

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #73388c;
/* rgb */ color: rgb(115, 56, 140);
/* oklch */ color: oklch(45.5% 0.142 314.6);

Tailwind

colors: {
  custom: {
    50: '#9e72ae',
    500: '#73388c',
    950: '#000000',
  },
}

SCSS

$custom: #73388c;
$custom-light: #9e72ae;
$custom-dark: #000000;

JSON

{
  "hex": "#73388c",
  "rgb": {
    "r": 115,
    "g": 56,
    "b": 140
  },
  "hsl": {
    "h": 282.143,
    "s": 42.857,
    "l": 38.431
  },
  "oklch": {
    "l": 0.45456,
    "c": 0.14229,
    "h": 314.6
  },
  "luminance": 0.08367
}

Semantic roles & 50–950 ramp

primary

#73388C

secondary

#82B16F

accent

#D3557B

background

#F9F7FA

surface

#F2EDF4

border

#CCC8CE

text

#0F0810

muted

#7E7B7F

Preview Lab

Preview with #73388C

Body copy rendered with the generated semantic roles for this colour.

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