#73387F#73387F

#73387F is a dark, vivid purple. Relative luminance 0.080; OKLCH L 44.7% C 0.128 H 320.6°. Best body text is #FFFFFF at 8.07:1 contrast (WCAG AA passes).

Color values

HEX	#73387F
RGB	rgb(115, 56, 127)
HSL	hsl(290, 39%, 36%)
HSV	hsv(290, 56%, 50%)
CMYK	cmyk(9.4%, 55.9%, 0%, 50.2%)
CIE-LAB	lab(34.00, 37.51, -29.30)
CIE-LCH	lch(34.00, 47.60, 322.00°)
OKLab	oklab(44.67% 0.0991 -0.0813)
OKLCH	oklch(44.67% 0.128 320.6)
XYZ	xyz(12.3147, 8.0060, 20.9712)
Luminance	0.0800 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73387F #447F38

analogous

#4F387F #73387F #7F3867

triadic

#73387F #7F7338 #387F73

tetradic

#73387F #7F4F38 #447F38 #38677F

square

#73387F #7F4F38 #447F38 #38677F

split-complementary

#73387F #677F38 #387F4F

monochromatic

#26132A #4D2555 #73387F #994BA9 #B371C0

Accessibility & contrast

On white

8.07

#73387F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.60

#73387F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73387F

8.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73387F	#FFFFFF	#000000	##FFFFFF
##73387F	1.00	8.07	2.60	8.07
#FFFFFF	8.07	1.00	21.00	1.00
#000000	2.60	21.00	1.00	21.00
##FFFFFF	8.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B4C81

Deuteranopia (green-blind)

#3E527D

Tritanopia (blue-blind)

#744256

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #73387f;
/* rgb */ color: rgb(115, 56, 127);
/* oklch */ color: oklch(44.7% 0.128 320.6);

Tailwind

colors: {
  custom: {
    50: '#9d71a4',
    500: '#73387f',
    950: '#000000',
  },
}

SCSS

$custom: #73387f;
$custom-light: #9d71a4;
$custom-dark: #000000;

JSON

{
  "hex": "#73387f",
  "rgb": {
    "r": 115,
    "g": 56,
    "b": 127
  },
  "hsl": {
    "h": 289.859,
    "s": 38.798,
    "l": 35.882
  },
  "oklch": {
    "l": 0.44674,
    "c": 0.12814,
    "h": 320.6
  },
  "luminance": 0.08005
}

Semantic roles & 50–950 ramp

primary

#73387F

secondary

#74A969

accent

#CF596D

background

#F9F7FA

surface

#F2EDF4

border

#CCC8CE

text

#0E080F

muted

#7E7B7F

Preview Lab

Preview with #73387F

Body copy rendered with the generated semantic roles for this colour.

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