#73379E#73379E

#73379E is a mid, vivid violet. Relative luminance 0.088; OKLCH L 46.5% C 0.164 H 308.1°. Best body text is #FFFFFF at 7.58:1 contrast (WCAG AA passes).

Color values

HEX	#73379E
RGB	rgb(115, 55, 158)
HSL	hsl(275, 48%, 42%)
HSV	hsv(275, 65%, 62%)
CMYK	cmyk(27.2%, 65.2%, 0%, 38%)
CIE-LAB	lab(35.69, 45.03, -45.61)
CIE-LCH	lch(35.69, 64.09, 314.64°)
OKLab	oklab(46.51% 0.101 -0.1289)
OKLCH	oklch(46.51% 0.164 308.1)
XYZ	xyz(14.6067, 8.8460, 33.2791)
Luminance	0.0885 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73379E #629E37

analogous

#3F379E #73379E #9E3796

triadic

#73379E #9E7337 #379E73

tetradic

#73379E #9E3F37 #629E37 #37969E

square

#73379E #9E3F37 #629E37 #37969E

split-complementary

#73379E #969E37 #379E3F

monochromatic

#311743 #522771 #73379E #9350C2 #AF7DD2

Accessibility & contrast

On white

7.58

#73379E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.77

#73379E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73379E

7.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73379E	#FFFFFF	#000000	##FFFFFF
##73379E	1.00	7.58	2.77	7.58
#FFFFFF	7.58	1.00	21.00	1.00
#000000	2.77	21.00	1.00	21.00
##FFFFFF	7.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052A1

Deuteranopia (green-blind)

#24559C

Tritanopia (blue-blind)

#6C4C65

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #73379e;
/* rgb */ color: rgb(115, 55, 158);
/* oklch */ color: oklch(46.5% 0.164 308.1);

Tailwind

colors: {
  custom: {
    50: '#9f72bb',
    500: '#73379e',
    950: '#000000',
  },
}

SCSS

$custom: #73379e;
$custom-light: #9f72bb;
$custom-dark: #000000;

JSON

{
  "hex": "#73379e",
  "rgb": {
    "r": 115,
    "g": 55,
    "b": 158
  },
  "hsl": {
    "h": 274.951,
    "s": 48.357,
    "l": 41.765
  },
  "oklch": {
    "l": 0.46512,
    "c": 0.16375,
    "h": 308.1
  },
  "luminance": 0.08846
}

Semantic roles & 50–950 ramp

primary

#73379E

secondary

#93BB76

accent

#D85089

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #73379E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →