#73379D#73379D

#73379D is a mid, vivid violet. Relative luminance 0.088; OKLCH L 46.4% C 0.163 H 308.4°. Best body text is #FFFFFF at 7.60:1 contrast (WCAG AA passes).

Color values

HEX	#73379D
RGB	rgb(115, 55, 157)
HSL	hsl(275, 48%, 42%)
HSV	hsv(275, 65%, 62%)
CMYK	cmyk(26.8%, 65%, 0%, 38.4%)
CIE-LAB	lab(35.62, 44.80, -45.11)
CIE-LCH	lch(35.62, 63.57, 314.80°)
OKLab	oklab(46.44% 0.101 -0.1274)
OKLCH	oklch(46.44% 0.163 308.4)
XYZ	xyz(14.5210, 8.8118, 32.8276)
Luminance	0.0881 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73379D #619D37

analogous

#40379D #73379D #9D3794

triadic

#73379D #9D7337 #379D73

tetradic

#73379D #9D4037 #619D37 #37949D

square

#73379D #9D4037 #619D37 #37949D

split-complementary

#73379D #949D37 #379D40

monochromatic

#311742 #522770 #73379D #9350C2 #AF7DD1

Accessibility & contrast

On white

7.60

#73379D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.76

#73379D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73379D

7.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73379D	#FFFFFF	#000000	##FFFFFF
##73379D	1.00	7.60	2.76	7.60
#FFFFFF	7.60	1.00	21.00	1.00
#000000	2.76	21.00	1.00	21.00
##FFFFFF	7.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0051A0

Deuteranopia (green-blind)

#26549B

Tritanopia (blue-blind)

#6D4C65

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #73379d;
/* rgb */ color: rgb(115, 55, 157);
/* oklch */ color: oklch(46.4% 0.163 308.4);

Tailwind

colors: {
  custom: {
    50: '#9f72ba',
    500: '#73379d',
    950: '#000000',
  },
}

SCSS

$custom: #73379d;
$custom-light: #9f72ba;
$custom-dark: #000000;

JSON

{
  "hex": "#73379d",
  "rgb": {
    "r": 115,
    "g": 55,
    "b": 157
  },
  "hsl": {
    "h": 275.294,
    "s": 48.113,
    "l": 41.569
  },
  "oklch": {
    "l": 0.46442,
    "c": 0.16264,
    "h": 308.4
  },
  "luminance": 0.08812
}

Semantic roles & 50–950 ramp

primary

#73379D

secondary

#92BB75

accent

#D85088

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #73379D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →