#73379A#73379A

#73379A is a mid, vivid violet. Relative luminance 0.087; OKLCH L 46.2% C 0.159 H 309.4°. Best body text is #FFFFFF at 7.66:1 contrast (WCAG AA passes).

Color values

HEX	#73379A
RGB	rgb(115, 55, 154)
HSL	hsl(276, 47%, 41%)
HSV	hsv(276, 64%, 60%)
CMYK	cmyk(25.3%, 64.3%, 0%, 39.6%)
CIE-LAB	lab(35.42, 44.09, -43.61)
CIE-LCH	lch(35.42, 62.02, 315.31°)
OKLab	oklab(46.24% 0.1012 -0.1231)
OKLCH	oklch(46.24% 0.159 309.4)
XYZ	xyz(14.2680, 8.7106, 31.4953)
Luminance	0.0871 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73379A #5E9A37

analogous

#42379A #73379A #9A378F

triadic

#73379A #9A7337 #379A73

tetradic

#73379A #9A4237 #5E9A37 #378F9A

square

#73379A #9A4237 #5E9A37 #378F9A

split-complementary

#73379A #8F9A37 #379A42

monochromatic

#301740 #51276D #73379A #934EC0 #AF7BD0

Accessibility & contrast

On white

7.66

#73379A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.74

#73379A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73379A

7.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73379A	#FFFFFF	#000000	##FFFFFF
##73379A	1.00	7.66	2.74	7.66
#FFFFFF	7.66	1.00	21.00	1.00
#000000	2.74	21.00	1.00	21.00
##FFFFFF	7.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00519D

Deuteranopia (green-blind)

#295498

Tritanopia (blue-blind)

#6E4B63

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #73379a;
/* rgb */ color: rgb(115, 55, 154);
/* oklch */ color: oklch(46.2% 0.159 309.4);

Tailwind

colors: {
  custom: {
    50: '#9e72b8',
    500: '#73379a',
    950: '#000000',
  },
}

SCSS

$custom: #73379a;
$custom-light: #9e72b8;
$custom-dark: #000000;

JSON

{
  "hex": "#73379a",
  "rgb": {
    "r": 115,
    "g": 55,
    "b": 154
  },
  "hsl": {
    "h": 276.364,
    "s": 47.368,
    "l": 40.98
  },
  "oklch": {
    "l": 0.46236,
    "c": 0.15932,
    "h": 309.4
  },
  "luminance": 0.0871
}

Semantic roles & 50–950 ramp

primary

#73379A

secondary

#8FB974

accent

#D75186

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #73379A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →