#733787#733787

#733787 is a mid, vivid purple. Relative luminance 0.081; OKLCH L 45.0% C 0.138 H 316.9°. Best body text is #FFFFFF at 8.00:1 contrast (WCAG AA passes).

Color values

HEX#733787
RGBrgb(115, 55, 135)
HSLhsl(285, 42%, 37%)
HSVhsv(285, 59%, 53%)
CMYKcmyk(14.8%, 59.3%, 0%, 47.1%)
CIE-LABlab(34.25, 39.77, -33.86)
CIE-LCHlch(34.25, 52.24, 319.59°)
OKLaboklab(45% 0.1011 -0.0945)
OKLCHoklch(45% 0.138 316.9)
XYZxyz(12.8090, 8.1269, 23.8109)
Luminance0.0813 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#733787 #4B8737
analogous
#4B3787 #733787 #873773
triadic
#733787 #877337 #378773
tetradic
#733787 #874B37 #4B8737 #377387
square
#733787 #874B37 #4B8737 #377387
split-complementary
#733787 #738737 #37874B
monochromatic
#291430 #4E255C #733787 #9849B2 #B173C6

Accessibility & contrast

On white

8.00
#733787 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.63
#733787 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733787
8.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##733787#FFFFFF#000000##FFFFFF
##7337871.008.002.638.00
#FFFFFF8.001.0021.001.00
#0000002.6321.001.0021.00
##FFFFFF8.001.0021.001.00

Color blindness preview

Protanopia (red-blind)
#234D8A
Deuteranopia (green-blind)
#395285
Tritanopia (blue-blind)
#724459
Achromatopsia (no color)
#515151

Design tokens & code

CSS
--color: #733787;
/* rgb */ color: rgb(115, 55, 135);
/* oklch */ color: oklch(45.0% 0.138 316.9);
Tailwind
colors: {
  custom: {
    50: '#9e71aa',
    500: '#733787',
    950: '#000000',
  },
}
SCSS
$custom: #733787;
$custom-light: #9e71aa;
$custom-dark: #000000;
JSON
{
  "hex": "#733787",
  "rgb": {
    "r": 115,
    "g": 55,
    "b": 135
  },
  "hsl": {
    "h": 285,
    "s": 42.105,
    "l": 37.255
  },
  "oklch": {
    "l": 0.45003,
    "c": 0.13843,
    "h": 316.9
  },
  "luminance": 0.08126
}

Semantic roles & 50–950 ramp

primary
#733787
secondary
#7CAF6B
accent
#D25675
background
#F9F7FA
surface
#F2EDF4
border
#CCC8CE
text
#0F0810
muted
#7E7B7F

Preview Lab

Preview with #733787

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#733787 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva