#733787#733787

#733787 is a mid, vivid purple. Relative luminance 0.081; OKLCH L 45.0% C 0.138 H 316.9°. Best body text is #FFFFFF at 8.00:1 contrast (WCAG AA passes).

Color values

HEX	#733787
RGB	rgb(115, 55, 135)
HSL	hsl(285, 42%, 37%)
HSV	hsv(285, 59%, 53%)
CMYK	cmyk(14.8%, 59.3%, 0%, 47.1%)
CIE-LAB	lab(34.25, 39.77, -33.86)
CIE-LCH	lch(34.25, 52.24, 319.59°)
OKLab	oklab(45% 0.1011 -0.0945)
OKLCH	oklch(45% 0.138 316.9)
XYZ	xyz(12.8090, 8.1269, 23.8109)
Luminance	0.0813 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733787 #4B8737

analogous

#4B3787 #733787 #873773

triadic

#733787 #877337 #378773

tetradic

#733787 #874B37 #4B8737 #377387

square

#733787 #874B37 #4B8737 #377387

split-complementary

#733787 #738737 #37874B

monochromatic

#291430 #4E255C #733787 #9849B2 #B173C6

Accessibility & contrast

On white

8.00

#733787 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.63

#733787 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733787

8.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733787	#FFFFFF	#000000	##FFFFFF
##733787	1.00	8.00	2.63	8.00
#FFFFFF	8.00	1.00	21.00	1.00
#000000	2.63	21.00	1.00	21.00
##FFFFFF	8.00	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#234D8A

Deuteranopia (green-blind)

#395285

Tritanopia (blue-blind)

#724459

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #733787;
/* rgb */ color: rgb(115, 55, 135);
/* oklch */ color: oklch(45.0% 0.138 316.9);

Tailwind

colors: {
  custom: {
    50: '#9e71aa',
    500: '#733787',
    950: '#000000',
  },
}

SCSS

$custom: #733787;
$custom-light: #9e71aa;
$custom-dark: #000000;

JSON

{
  "hex": "#733787",
  "rgb": {
    "r": 115,
    "g": 55,
    "b": 135
  },
  "hsl": {
    "h": 285,
    "s": 42.105,
    "l": 37.255
  },
  "oklch": {
    "l": 0.45003,
    "c": 0.13843,
    "h": 316.9
  },
  "luminance": 0.08126
}

Semantic roles & 50–950 ramp

primary

#733787

secondary

#7CAF6B

accent

#D25675

background

#F9F7FA

surface

#F2EDF4

border

#CCC8CE

text

#0F0810

muted

#7E7B7F

Preview Lab

Preview with #733787

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →