#733784#733784

#733784 is a dark, vivid purple. Relative luminance 0.080; OKLCH L 44.8% C 0.135 H 318.3°. Best body text is #FFFFFF at 8.05:1 contrast (WCAG AA passes).

Color values

HEX#733784
RGBrgb(115, 55, 132)
HSLhsl(287, 41%, 37%)
HSVhsv(287, 58%, 52%)
CMYKcmyk(12.9%, 58.3%, 0%, 48.2%)
CIE-LABlab(34.07, 39.12, -32.28)
CIE-LCHlch(34.07, 50.72, 320.47°)
OKLaboklab(44.82% 0.1009 -0.0899)
OKLCHoklch(44.82% 0.135 318.3)
XYZxyz(12.6007, 8.0436, 22.7141)
Luminance0.0804 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#733784 #488437
analogous
#4D3784 #733784 #84376F
triadic
#733784 #847337 #378473
tetradic
#733784 #844D37 #488437 #376F84
square
#733784 #844D37 #488437 #376F84
split-complementary
#733784 #6F8437 #37844D
monochromatic
#28132E #4D2559 #733784 #9949AF #B271C4

Accessibility & contrast

On white

8.05
#733784 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.61
#733784 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733784
8.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##733784#FFFFFF#000000##FFFFFF
##7337841.008.052.618.05
#FFFFFF8.051.0021.001.00
#0000002.6121.001.0021.00
##FFFFFF8.051.0021.001.00

Color blindness preview

Protanopia (red-blind)
#264C86
Deuteranopia (green-blind)
#3B5282
Tritanopia (blue-blind)
#734358
Achromatopsia (no color)
#505050

Design tokens & code

CSS
--color: #733784;
/* rgb */ color: rgb(115, 55, 132);
/* oklch */ color: oklch(44.8% 0.135 318.3);
Tailwind
colors: {
  custom: {
    50: '#9d71a8',
    500: '#733784',
    950: '#000000',
  },
}
SCSS
$custom: #733784;
$custom-light: #9d71a8;
$custom-dark: #000000;
JSON
{
  "hex": "#733784",
  "rgb": {
    "r": 115,
    "g": 55,
    "b": 132
  },
  "hsl": {
    "h": 286.753,
    "s": 41.176,
    "l": 36.667
  },
  "oklch": {
    "l": 0.44821,
    "c": 0.13519,
    "h": 318.3
  },
  "luminance": 0.08043
}

Semantic roles & 50–950 ramp

primary
#733784
secondary
#79AD6A
accent
#D15772
background
#F9F7FA
surface
#F2EDF4
border
#CCC8CE
text
#0F080F
muted
#7E7B7F

Preview Lab

Preview with #733784

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#733784 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva