#733773#733773

#733773 is a dark, moderate purple. Relative luminance 0.076; OKLCH L 43.9% C 0.117 H 327.3°. Best body text is #FFFFFF at 8.32:1 contrast (WCAG AA passes).

Color values

HEX#733773
RGBrgb(115, 55, 115)
HSLhsl(300, 35%, 33%)
HSVhsv(300, 52%, 45%)
CMYKcmyk(0%, 52.2%, 0%, 54.9%)
CIE-LABlab(33.17, 35.58, -23.09)
CIE-LCHlch(33.17, 42.42, 327.02°)
OKLaboklab(43.86% 0.0989 -0.0634)
OKLCHoklch(43.86% 0.117 327.3)
XYZxyz(11.5307, 7.6157, 17.0789)
Luminance0.0761 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#733773 #377337
analogous
#553773 #733773 #733755
triadic
#733773 #737337 #377373
tetradic
#733773 #735537 #377337 #375573
square
#733773 #735537 #377337 #375573
split-complementary
#733773 #557337 #377355
monochromatic
#200F20 #4A234A #733773 #9C4B9C #B96CB9

Accessibility & contrast

On white

8.32
#733773 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.52
#733773 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733773
8.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##733773#FFFFFF#000000##FFFFFF
##7337731.008.322.528.32
#FFFFFF8.321.0021.001.00
#0000002.5221.001.0021.00
##FFFFFF8.321.0021.001.00

Color blindness preview

Protanopia (red-blind)
#314975
Deuteranopia (green-blind)
#435171
Tritanopia (blue-blind)
#763E50
Achromatopsia (no color)
#4E4E4E

Design tokens & code

CSS
--color: #733773;
/* rgb */ color: rgb(115, 55, 115);
/* oklch */ color: oklch(43.9% 0.117 327.3);
Tailwind
colors: {
  custom: {
    50: '#9d719b',
    500: '#733773',
    950: '#000000',
  },
}
SCSS
$custom: #733773;
$custom-light: #9d719b;
$custom-dark: #000000;
JSON
{
  "hex": "#733773",
  "rgb": {
    "r": 115,
    "g": 55,
    "b": 115
  },
  "hsl": {
    "h": 300,
    "s": 35.294,
    "l": 33.333
  },
  "oklch": {
    "l": 0.43862,
    "c": 0.11744,
    "h": 327.3
  },
  "luminance": 0.07615
}

Semantic roles & 50–950 ramp

primary
#733773
secondary
#64A264
accent
#CB5C5C
background
#F9F6F9
surface
#F2ECF2
border
#CCC7CC
text
#0E080E
muted
#7E7B7E

Preview Lab

Preview with #733773

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#733773 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva