#733596#733596

#733596 is a mid, vivid violet. Relative luminance 0.084; OKLCH L 45.7% C 0.158 H 311.1°. Best body text is #FFFFFF at 7.84:1 contrast (WCAG AA passes).

Color values

HEX	#733596
RGB	rgb(115, 53, 150)
HSL	hsl(278, 48%, 40%)
HSV	hsv(278, 65%, 59%)
CMYK	cmyk(23.3%, 64.7%, 0%, 41.2%)
CIE-LAB	lab(34.79, 44.18, -42.20)
CIE-LCH	lch(34.79, 61.09, 316.31°)
OKLab	oklab(45.7% 0.1039 -0.1189)
OKLCH	oklch(45.7% 0.158 311.1)
XYZ	xyz(13.8473, 8.3934, 29.7389)
Luminance	0.0839 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733596 #589635

analogous

#433596 #733596 #963588

triadic

#733596 #967335 #359673

tetradic

#733596 #964335 #589635 #358896

square

#733596 #964335 #589635 #358896

split-complementary

#733596 #889635 #359643

monochromatic

#2E153C #502569 #733596 #9449BF #AF77CF

Accessibility & contrast

On white

7.84

#733596 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.68

#733596 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733596

7.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733596	#FFFFFF	#000000	##FFFFFF
##733596	1.00	7.84	2.68	7.84
#FFFFFF	7.84	1.00	21.00	1.00
#000000	2.68	21.00	1.00	21.00
##FFFFFF	7.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#044F99

Deuteranopia (green-blind)

#2B5394

Tritanopia (blue-blind)

#6F4860

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #733596;
/* rgb */ color: rgb(115, 53, 150);
/* oklch */ color: oklch(45.7% 0.158 311.1);

Tailwind

colors: {
  custom: {
    50: '#9e70b5',
    500: '#733596',
    950: '#000000',
  },
}

SCSS

$custom: #733596;
$custom-light: #9e70b5;
$custom-dark: #000000;

JSON

{
  "hex": "#733596",
  "rgb": {
    "r": 115,
    "g": 53,
    "b": 150
  },
  "hsl": {
    "h": 278.351,
    "s": 47.783,
    "l": 39.804
  },
  "oklch": {
    "l": 0.45695,
    "c": 0.15786,
    "h": 311.1
  },
  "luminance": 0.08393
}

Semantic roles & 50–950 ramp

primary

#733596

secondary

#89B76F

accent

#D75081

background

#FAF6FB

surface

#F3ECF6

border

#CDC7D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #733596

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →