#73349C#73349C

#73349C is a mid, vivid violet. Relative luminance 0.085; OKLCH L 46.0% C 0.166 H 309.2°. Best body text is #FFFFFF at 7.78:1 contrast (WCAG AA passes).

Color values

HEX	#73349C
RGB	rgb(115, 52, 156)
HSL	hsl(276, 50%, 41%)
HSV	hsv(276, 67%, 61%)
CMYK	cmyk(26.3%, 66.7%, 0%, 38.8%)
CIE-LAB	lab(35.01, 46.06, -45.49)
CIE-LCH	lch(35.01, 64.74, 315.36°)
OKLab	oklab(45.98% 0.1047 -0.1285)
OKLCH	oklch(45.98% 0.166 309.2)
XYZ	xyz(14.2978, 8.5014, 32.3338)
Luminance	0.0850 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73349C #5D9C34

analogous

#3F349C #73349C #9C3491

triadic

#73349C #9C7334 #349C73

tetradic

#73349C #9C3F34 #5D9C34 #34919C

square

#73349C #9C3F34 #5D9C34 #34919C

split-complementary

#73349C #919C34 #349C3F

monochromatic

#2F1540 #51256E #73349C #934AC3 #AF78D2

Accessibility & contrast

On white

7.78

#73349C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.70

#73349C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73349C

7.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73349C	#FFFFFF	#000000	##FFFFFF
##73349C	1.00	7.78	2.70	7.78
#FFFFFF	7.78	1.00	21.00	1.00
#000000	2.70	21.00	1.00	21.00
##FFFFFF	7.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00509F

Deuteranopia (green-blind)

#23539A

Tritanopia (blue-blind)

#6D4A63

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #73349c;
/* rgb */ color: rgb(115, 52, 156);
/* oklch */ color: oklch(46.0% 0.166 309.2);

Tailwind

colors: {
  custom: {
    50: '#9f70ba',
    500: '#73349c',
    950: '#000000',
  },
}

SCSS

$custom: #73349c;
$custom-light: #9f70ba;
$custom-dark: #000000;

JSON

{
  "hex": "#73349c",
  "rgb": {
    "r": 115,
    "g": 52,
    "b": 156
  },
  "hsl": {
    "h": 276.346,
    "s": 50,
    "l": 40.784
  },
  "oklch": {
    "l": 0.45979,
    "c": 0.16581,
    "h": 309.2
  },
  "luminance": 0.08501
}

Semantic roles & 50–950 ramp

primary

#73349C

secondary

#8EBB71

accent

#DA4E85

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #73349C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →